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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Case Studies | Personal branding | Best Practices
Transforming your business and yourself in 2011
January 3rd, 2011|2 min read
Marketing Lessons from the Grateful Dead | Best Practices
I love Fargo, ND in winter! What do you love?
December 27th, 2010|2 min read
Rock Band Web Sites | Social Media | Twitter | Worst Practices | Facebook
Not all music artists are big fat lip-synching social media babies
December 20th, 2010|4 min read
New Rules of Marketing and PR | Case Studies | YouTube | Advertising | Best Practices
Nobody cares about your products
December 16th, 2010|1 min read
Real-Time Marketing & PR | Facebook
Time Magazine vs Facebook
December 15th, 2010|2 min read
Worst Practices | Press Release Content | Public Relations
PR spam about cards that make clouds move faster for pilots I think
December 14th, 2010|2 min read
Social Media | Personal branding | Best Practices
Why social media is like exercise
December 13th, 2010|2 min read
Case Studies | Books | Brand Journalism
The Joys of JELL-O and brand journalism in the 1960s
December 7th, 2010|1 min read
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Case Studies | Corporate Comedy | Real-Time Marketing & PR | YouTube | Advertising | Best Practices
Purell follows NASA with clever real-time video
December 3rd, 2010|2 min read
Worst Practices | Case Studies
The trouble with Zappos
December 2nd, 2010|2 min read
writing | Books | Brand Journalism
Content Rules
November 30th, 2010|2 min read
Press Release Content | Marketing Lessons from the Grateful Dead | New Rules of Marketing and PR | Real-Time Marketing & PR | Best Practices
Your global marketplace
November 29th, 2010|2 min read
Press Release Content | Public Relations | Online Media Room | Brand Journalism | Best Practices
Effective PR via custom mobile applications to reach media and analysts
November 18th, 2010|2 min read
Social Media | Public Relations | Marketing | Brand Journalism | Best Practices
The business value behind social media
November 16th, 2010|1 min read
Social Media | Case Studies | Best Practices | Business to Business | Corporate blogging
Ben Edwards on the IBM transition from outbound marketing to inbound marketing
November 15th, 2010|1 min read
Real-Time Marketing & PR | Books
Thank you for creating a bestseller
November 11th, 2010|0 min read
Social Media | Worst Practices | writing
Attention employees: We have banned the telephone at work
November 8th, 2010|2 min read