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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.
Riding a real time Amazon announcement to reach an influential journalist
Press Release Content | Public Relations | Case Studies | Best Practices | Business to Business
Riding a real time Amazon announcement to reach an influential journalist
February 2nd, 2011|1 min read
Show Don't Tell
Buyer Persona | Case Studies | Advertising | Best Practices
Show Don't Tell
January 31st, 2011|0 min read
Becoming a change agent
Worst Practices | Personal branding
Becoming a change agent
January 26th, 2011|1 min read
Mega Europe 72 offers Deadheads something special
Marketing Lessons from the Grateful Dead | Case Studies | Best Practices
Mega Europe 72 offers Deadheads something special
January 21st, 2011|2 min read
Baked Relief: Crowdsourced help to feed those affected by Queensland flooding
Case Studies | Real-Time Marketing & PR | Crowdsource | Best Practices
Baked Relief: Crowdsourced help to feed those affected by Queensland flooding
January 20th, 2011|1 min read
DEBATE: Totally free content vs. requiring registration
Marketing | Research and Analysis | Best Practices
DEBATE: Totally free content vs. requiring registration
January 19th, 2011|1 min read
Promoting the Playboy pin-up who flew to the moon
Social Media | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Promoting the Playboy pin-up who flew to the moon
January 17th, 2011|4 min read
11 Real Life Examples of Marketing Success
ebooks | Case Studies | Marketing | Best Practices
11 Real Life Examples of Marketing Success
January 13th, 2011|1 min read
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Marketing the Wizarding World of Harry Potter way
Marketing Lessons from the Grateful Dead | Case Studies | Marketing | Best Practices
Marketing the Wizarding World of Harry Potter way
January 12th, 2011|1 min read
How to rebrand a company in six weeks without spending a fortune
ebooks | Case Studies | Brand Journalism | Best Practices | Business to Business
How to rebrand a company in six weeks without spending a fortune
January 10th, 2011|1 min read
Apple is not different
Marketing | Advertising | Best Practices
Apple is not different
January 6th, 2011|1 min read
Shaq Googled Big House Outside of Boston
Search Engine Marketing | New Rules of Marketing and PR | Case Studies | Best Practices
Shaq Googled Big House Outside of Boston
January 5th, 2011|1 min read
Transforming your business and yourself in 2011
Case Studies | Personal branding | Best Practices
Transforming your business and yourself in 2011
January 3rd, 2011|2 min read
I love Fargo, ND in winter! What do you love?
Marketing Lessons from the Grateful Dead | Best Practices
I love Fargo, ND in winter! What do you love?
December 27th, 2010|2 min read
Not all music artists are big fat lip-synching social media babies
Rock Band Web Sites | Social Media | Twitter | Worst Practices | Facebook
Not all music artists are big fat lip-synching social media babies
December 20th, 2010|4 min read
Nobody cares about your products
New Rules of Marketing and PR | Case Studies | YouTube | Advertising | Best Practices
Nobody cares about your products
December 16th, 2010|1 min read
Time Magazine vs Facebook
Real-Time Marketing & PR | Facebook
Time Magazine vs Facebook
December 15th, 2010|2 min read
PR spam about cards that make clouds move faster for pilots I think
Worst Practices | Press Release Content | Public Relations
PR spam about cards that make clouds move faster for pilots I think
December 14th, 2010|2 min read
Why social media is like exercise
Social Media | Personal branding | Best Practices
Why social media is like exercise
December 13th, 2010|2 min read
The Joys of JELL-O and brand journalism in the 1960s
Case Studies | Books | Brand Journalism
The Joys of JELL-O and brand journalism in the 1960s
December 7th, 2010|1 min read