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Case Studies (24)
The Latest from David Meerman Scott

Case Studies | Brand Journalism | Best Practices

Brand journalism from Boeing at the Farnborough Airshow

July 15th, 2010|0 min read

Worst Practices | Case Studies | Real-Time Marketing & PR

Hey CBS TV News - the Netherlands lost - Real-time #FAIL

July 12th, 2010|1 min read

Social Media | Case Studies | Brand Journalism | Best Practices

Mazda Australia social media Zoom Zoom

July 8th, 2010|1 min read

Social Media | Case Studies | Crowdsource | Brand Journalism | Best Practices

How to integrate social media into a conference or event

June 29th, 2010|2 min read

ebooks | Case Studies | Real-Time Marketing & PR | Books | Best Practices

Book publisher goes real-time with Truman Fires MacArthur

June 26th, 2010|1 min read

Case Studies | Corporate Comedy | Business to Business

The perfect gift for Dad

June 18th, 2010|0 min read

Case Studies | Crowdsource

Kickstarting Dorm with you as a movie producer

May 10th, 2010|2 min read

Case Studies | Real-Time Marketing & PR | Best Practices

Massachusetts Water Resources Authority real-time crisis communications

May 3rd, 2010|1 min read

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Case Studies | Marketing | Brand Journalism | Best Practices

John Deere and the Chip Foose custom 4020 tractor contest

April 28th, 2010|1 min read

ebooks | Case Studies | Brand Journalism

Federation Square Cookbook… Yummy!

April 13th, 2010|1 min read

Public Relations | Case Studies | Real-Time Marketing & PR | Media Relations | Brand Journalism | Best Practices

Launch a Dot ORG site to communicate quickly in times of crisis

March 22nd, 2010|1 min read

Worst Practices | Case Studies | Marketing

American Airlines stupid email marketing practices

March 5th, 2010|2 min read

ebooks | Buyer Persona | Case Studies | Brand Journalism

Microsoft releases free ebook for the K-12 teacher buyer persona

March 3rd, 2010|1 min read

Worst Practices | Case Studies | Research and Analysis

JASRAC wants to charge YOU for tweeting song lyrics!

March 2nd, 2010|2 min read

Social Media | Case Studies | Brand Journalism | Best Practices

US Department of Defense releases official policy on social media

February 26th, 2010|1 min read

Press Release Content | Case Studies | Best Practices

You cannot take back a tweet

February 18th, 2010|1 min read

Case Studies | Crowdsource | Best Practices

Video conversation with John Suffolk, CIO of UK government, on social media and data mashups

February 10th, 2010|1 min read

Social Media | Case Studies | Corporate Comedy | Crowdsource

How to crowdsource videos for your company

February 8th, 2010|1 min read

Press Release Content | Case Studies | Online Media Room | Brand Journalism | Best Practices

News2u helps Kenko become number one online healthcare products store in Japan

January 24th, 2010|2 min read

Viral Marketing | Case Studies

Ben Southall and Tourism Queensland Best Job in the World a year later

January 20th, 2010|4 min read