I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
As I write this I am in Istanbul, Turkey preparing for a speaking engagement later today. As I always do when I’m on the road, I’m looking for patterns that I might be able to use to create a blog post. Many people ask me about finding stuff to write about on their blogs. Th...
When discussing the world of web content and social media, many people like to say how everything is new and different and untested: Smartphone apps! Infographics! Content marketing!
A new research report from ShareThis, the Paley Center for Media, and Beresford Research calculates dollar value and influence of sharing on purchase decisions.
Twelve years ago, I left the corporate world to go independent and live by my wits. And ten years ago I started writing my blog.
Rick Friesen sent me awesomeness This Is a Generic Brand Video.
Recently, I wrote a post about Dr. Kate Burke, an emergency physician who uses video in her practice, shooting clips for patients at the end of an emergency room visit explaining the treatment and what to do upon getting home.
Mitch Jackson is a senior partner in the California law firm Jackson & Wilson with the fantastic pointer URL MyLawyerRocks.com.
Last month I was in Bangkok delivering a talk at the Spark Conference.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
