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Best Practices (13)
The Latest from David Meerman Scott
Super Bowl Newsjacking Advice
Super Bowl Newsjacking Advice
February 2nd, 2014|0 min read
Micro targeting with big data
Buyer Persona | Case Studies | Marketing | Advertising | Best Practices
Micro targeting with big data
January 30th, 2014|2 min read
Quark Expeditions Photographic Journal drives social sharing
Social Media | Case Studies | New Rules of Sales & Service | Marketing | Crowdsource | Best Practices
Quark Expeditions Photographic Journal drives social sharing
January 17th, 2014|2 min read
Newsjacking Chris Christie
Case Studies | Marketing | US Presidential Campaign Marketing & PR | Newsjacking | Best Practices
Newsjacking Chris Christie
January 15th, 2014|1 min read
How Inbound Marketing got me to Antarctica
Case Studies | New Rules of Sales & Service | Marketing | Best Practices
How Inbound Marketing got me to Antarctica
January 9th, 2014|4 min read
Adding context to content to create sales magic
Thought Leadership | New Rules of Sales & Service | Marketing | Brand Journalism | Best Practices
Adding context to content to create sales magic
December 30th, 2013|1 min read
The best and worst of 2013 holiday marketing
Worst Practices | Real-Time Marketing & PR | Best Practices
The best and worst of 2013 holiday marketing
December 25th, 2013|1 min read
How to generate sales with social media in an underground business
Social Media | Twitter | Case Studies | New Rules of Sales & Service | Marketing | Advertising | Best Practices
How to generate sales with social media in an underground business
December 23rd, 2013|5 min read
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Dave Carroll of United Breaks Guitars four years later
Social Media | Viral Marketing | Case Studies | Personal branding | Music | YouTube | Books | Best Practices
Dave Carroll of United Breaks Guitars four years later
December 10th, 2013|1 min read
Inbound Job Search
Worst Practices | Case Studies | Personal branding | Best Practices
Inbound Job Search
December 1st, 2013|1 min read
Big data. Rich data.
New Rules of Sales & Service | Real-Time Marketing & PR | Best Practices
Big data. Rich data.
November 26th, 2013|3 min read
Google News rich story view means new SEO opportunities
Search Engine Marketing | Research and Analysis | Newsjacking | Best Practices
Google News rich story view means new SEO opportunities
November 21st, 2013|1 min read
Newsjacking leads people directly into the buying process
Case Studies | Newsjacking | Brand Journalism | Best Practices
Newsjacking leads people directly into the buying process
November 8th, 2013|1 min read
Vodafone Egypt proves big brands can master Facebook and Twitter
Twitter | Case Studies | New Rules of Sales & Service | Real-Time Marketing & PR | Facebook | Brand Journalism | Best Practices
Vodafone Egypt proves big brands can master Facebook and Twitter
November 4th, 2013|2 min read
When does an insurance agent enjoy a car crash?
Case Studies | Marketing | YouTube | Brand Journalism | Best Practices
When does an insurance agent enjoy a car crash?
October 24th, 2013|1 min read
Disruption as marketing
Case Studies | Personal branding | Music | Best Practices
Disruption as marketing
October 16th, 2013|1 min read
Who is selling whom?
Case Studies | Music | Best Practices
Who is selling whom?
October 7th, 2013|1 min read
One word makes a difference
Case Studies | writing | Music | copywriting | Marketing | Best Practices
One word makes a difference
September 23rd, 2013|2 min read
United Airlines honors free tickets snapped up in pricing snafu
Social Media | Public Relations | Case Studies | New Rules of Sales & Service | Marketing | Best Practices
United Airlines honors free tickets snapped up in pricing snafu
September 14th, 2013|1 min read
Well-played Nokia UK Newsjacking of Apple iPhone announcement
Social Media | Viral Marketing | Twitter | Case Studies | Marketing | Newsjacking | Advertising | Best Practices
Well-played Nokia UK Newsjacking of Apple iPhone announcement
September 11th, 2013|1 min read