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writing (4)
The Latest from David Meerman Scott
SEO and your crap filled site
Search Engine Marketing | Worst Practices | writing | Brand Journalism
SEO and your crap filled site
March 9th, 2009|1 min read
Chet the dog: blogging and on Twitter to sell books
Viral Marketing | Twitter | Case Studies | writing | Facebook | Corporate blogging
Chet the dog: blogging and on Twitter to sell books
February 16th, 2009|1 min read
Does a new literacy call for a new book model?
writing | Research and Analysis | Books
Does a new literacy call for a new book model?
February 2nd, 2009|2 min read
How Lisa Genova used social media to turn a self-published book into a NY Times bestseller
Social Media | Book Reviews | Case Studies | writing | Best Practices | Corporate blogging
How Lisa Genova used social media to turn a self-published book into a NY Times bestseller
January 30th, 2009|3 min read
When lawyers get in the way of PR
Worst Practices | Press Release Content | Public Relations | Case Studies | writing | Media Relations
When lawyers get in the way of PR
January 6th, 2009|3 min read
World-class, cutting-edge gobbledygook
Worst Practices | writing | copywriting
World-class, cutting-edge gobbledygook
December 12th, 2008|1 min read
Weasel words, gobbledygook, jargon, buzzwords, babble, blather, and baloney
Worst Practices | Press Release Content | Public Relations | writing | Marketing
Weasel words, gobbledygook, jargon, buzzwords, babble, blather, and baloney
September 16th, 2008|3 min read
Conflict. To make your marketing much more interesting, add conflict
Viral Marketing | Case Studies | writing | Marketing
Conflict. To make your marketing much more interesting, add conflict
August 12th, 2008|3 min read
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The Scalper's Got my Baby
Book Reviews | writing | YouTube
The Scalper's Got my Baby
August 9th, 2008|1 min read
55,000 free hotdogs and a dozen free videos
Viral Marketing | New Rules of Marketing and PR | ebooks | writing
55,000 free hotdogs and a dozen free videos
August 7th, 2008|1 min read
Gobbledygook banned by English and Welsh local authorities
Public Relations | writing | copywriting | Best Practices
Gobbledygook banned by English and Welsh local authorities
June 30th, 2008|1 min read
New Rules of Marketing & PR and the global market
New Rules of Marketing and PR | Public Relations | writing | Marketing | Corporate blogging
New Rules of Marketing & PR and the global market
May 21st, 2008|1 min read
The Fortune Cookie Chronicles blog and open-source Chinese restaurants
writing | Best Practices | Corporate blogging
The Fortune Cookie Chronicles blog and open-source Chinese restaurants
March 23rd, 2008|2 min read
Will your company be successful in the year 2208?
New Rules of Marketing and PR | Case Studies | writing | Corporate blogging
Will your company be successful in the year 2208?
January 18th, 2008|1 min read
Thank you fellow business book authors
Book Reviews | New Rules of Marketing and PR | writing
Thank you fellow business book authors
January 16th, 2008|1 min read
Millions and millions of books, twenty authors, and one funky room
Thought Leadership | writing | Marketing
Millions and millions of books, twenty authors, and one funky room
December 6th, 2007|2 min read
Authors and musicians - link your blog to your Amazon product pages!
Thought Leadership | Marketing blog | writing | Best Practices | Corporate blogging
Authors and musicians - link your blog to your Amazon product pages!
November 5th, 2007|1 min read
The power of negative headlines (part two)
Social Media | writing | Corporate blogging
The power of negative headlines (part two)
November 1st, 2007|0 min read
The Best & Worst Business Books
The Best & Worst Business Books
September 11th, 2007|2 min read
The Gobbledygook Manifesto – revised and updated with new data
Worst Practices | Press Release Content | writing
The Gobbledygook Manifesto – revised and updated with new data
August 10th, 2007|2 min read