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Music (2)
The Latest from David Meerman Scott
Marketing Lessons from Miley Cyrus on #SNL40
Case Studies | Personal branding | Music | Marketing | Best Practices
Marketing Lessons from Miley Cyrus on #SNL40
February 19th, 2015|3 min read
Real-time lessons from the photo pit
Case Studies | Music | Real-Time Marketing & PR
Real-time lessons from the photo pit
August 4th, 2014|2 min read
Gathering of the Vibes music festival drives success with family buyer persona
Buyer Persona | Case Studies | Music
Gathering of the Vibes music festival drives success with family buyer persona
June 28th, 2014|3 min read
Dave Carroll of United Breaks Guitars four years later
Social Media | Viral Marketing | Case Studies | Personal branding | Music | YouTube | Books | Best Practices
Dave Carroll of United Breaks Guitars four years later
December 10th, 2013|1 min read
Disruption as marketing
Case Studies | Personal branding | Music | Best Practices
Disruption as marketing
October 16th, 2013|1 min read
Who is selling whom?
Case Studies | Music | Best Practices
Who is selling whom?
October 7th, 2013|1 min read
One word makes a difference
Case Studies | writing | Music | copywriting | Marketing | Best Practices
One word makes a difference
September 23rd, 2013|2 min read
Full video of my Inbound 2012 keynote featuring Cyndi Lauper
Rock Band Web Sites | Public Speaking | New Rules of Marketing and PR | Music | Marketing | Newsjacking | Best Practices
Full video of my Inbound 2012 keynote featuring Cyndi Lauper
November 29th, 2012|1 min read
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In our digital world analog communications breaks through the clutter
Marketing Lessons from the Grateful Dead | Music | Marketing | Best Practices
In our digital world analog communications breaks through the clutter
July 30th, 2012|2 min read
Who do you compare yourself to?
Rock Band Web Sites | Public Speaking | Case Studies | Personal branding | Music | Marketing | Best Practices
Who do you compare yourself to?
June 20th, 2012|2 min read
#FAIL: When copywriters don't know the product
Worst Practices | Case Studies | Music | copywriting | Marketing
#FAIL: When copywriters don't know the product
June 4th, 2012|1 min read
Amanda Palmer freaks out to celebrate hitting $1 million on Kickstarter
Rock Band Web Sites | Social Media | Music | Crowdsource | Brand Journalism | Best Practices
Amanda Palmer freaks out to celebrate hitting $1 million on Kickstarter
May 30th, 2012|1 min read
Endorsements and opening acts
Case Studies | Music | Marketing | Best Practices
Endorsements and opening acts
October 9th, 2011|2 min read
Summer music series: How brands engage with live music fans
Rock Band Web Sites | Social Media | Marketing Lessons from the Grateful Dead | Case Studies | Music | Marketing | Facebook | Best Practices
Summer music series: How brands engage with live music fans
August 5th, 2011|2 min read
Summer music series: Always move forward
Marketing Lessons from the Grateful Dead | Personal branding | Music | Marketing | Best Practices
Summer music series: Always move forward
August 4th, 2011|2 min read
Summer music series: How music fans support nonprofits and causes
Social Media | Case Studies | Music | Marketing | Non Profits | Best Practices
Summer music series: How music fans support nonprofits and causes
August 3rd, 2011|1 min read
Summer music series: Do what you love
Summer music series: Do what you love
August 2nd, 2011|2 min read
Summer music series: What YOU can learn from the music business
Summer music series: What YOU can learn from the music business
August 1st, 2011|4 min read