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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Public Speaking | Best Practices
You need honest feedback. You need a coach.
November 10th, 2011|1 min read
Social Media | Mobile applications | Personal branding | Research and Analysis
Why I love Instagram
November 8th, 2011|2 min read
Social Media | Worst Practices | Research and Analysis
How to build a crappy workforce
November 4th, 2011|1 min read
Social Media | Buyer Persona | Case Studies | Marketing | Brand Journalism | Best Practices
Persona based content marketing at the Nobis Hotel
November 1st, 2011|3 min read
Case Studies | Real-Time Marketing & PR | Marketing | Best Practices
Fishy QR codes and deep sea transparency
October 28th, 2011|1 min read
Public Relations | Case Studies | Media Relations | Best Practices
NASA and facility tours as great public relations
October 27th, 2011|1 min read
white papers | Marketing | Research and Analysis | Brand Journalism | Best Practices | Business to Business
New B2B lead generation calculus
October 25th, 2011|2 min read
Thought Leadership | Public Speaking | Real-Time Marketing & PR
The Power of Real-Time Marketing Takes Focus at DMA2011
October 21st, 2011|1 min read
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Social Media | Worst Practices | Research and Analysis
ROI
October 20th, 2011|1 min read
Public Relations | Case Studies | Marketing | Crowdsource | Research and Analysis | Brand Journalism | Best Practices
Marketing & PR advice to Occupy Wall Street protesters
October 17th, 2011|2 min read
Real-Time Marketing & PR | Best Practices
How would you react?
October 12th, 2011|1 min read
Case Studies | Music | Marketing | Best Practices
Endorsements and opening acts
October 9th, 2011|2 min read
Worst Practices | Case Studies | writing | Marketing
Telling the Truth
October 5th, 2011|1 min read
Case Studies | Real-Time Marketing & PR | Marketing
2 examples of true real-time marketing
October 3rd, 2011|2 min read
Thought Leadership | Buyer Persona | Case Studies | Brand Journalism | Best Practices
HSBC new Business without Borders site is brand journalism done right
September 29th, 2011|1 min read
Search Engine Marketing | Real-Time Marketing & PR | Best Practices
You have been hacked
September 23rd, 2011|2 min read
Book Reviews | Marketing Lessons from the Grateful Dead | Case Studies | Books | Brand Journalism
We Are All Weird
September 22nd, 2011|2 min read
Social Media | Search Engine Marketing | Mobile applications | Personal branding
Google Plus now open to everyone
September 21st, 2011|1 min read