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David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.

Thought Leadership | New Rules of Marketing and PR | Case Studies | Marketing | Media Relations | Brand Journalism | Best Practices

Content Marketing and Brand Journalism at Boeing

February 10th, 2012|1 min read

New Rules of Marketing and PR | Case Studies | Research and Analysis

MYTH: "My buyers are not on the Web"

February 5th, 2012|1 min read

Worst Practices | Advertising

The advertising arms race now going to the edge of space

January 31st, 2012|1 min read

Thought Leadership | Best Practices

Thinking Right (and Left) about Content Marketing

January 27th, 2012|2 min read

Playing for Change

January 23rd, 2012|1 min read

Worst Practices | Research and Analysis

Stop SOPA Silliness

January 18th, 2012|2 min read

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Case Studies | Newsjacking | Brand Journalism

How to lose $2400 in 24 seconds (and get it back from B&H via Newsjacking)

January 10th, 2012|2 min read

Real-Time Marketing & PR | Books

real time + marketing = revolution

January 9th, 2012|2 min read

Case Studies | Marketing | US Presidential Campaign Marketing & PR | Newsjacking | Brand Journalism

President Obama Newsjacks Iowa Caucus by joining Instagram

January 4th, 2012|1 min read

Personal branding | Best Practices

Courage

January 3rd, 2012|1 min read

Case Studies | Brand Journalism | Best Practices

Capturing the essence of a brand on video

December 22nd, 2011|1 min read

Case Studies | Marketing | Best Practices

Content Marketing even offline

December 20th, 2011|1 min read

Twitter | New Rules of Marketing and PR | Case Studies

How a tweet led to driving a dogsled in Lapland

December 18th, 2011|1 min read

Worst Practices | Public Relations | Media Relations

Dear Blogger

December 14th, 2011|1 min read

Marketing Lessons from the Grateful Dead | Case Studies | copywriting | Brand Journalism | Best Practices

Content marketing Japanese unusual style

December 12th, 2011|2 min read

Marketing Lessons from the Grateful Dead | Books

Japanese language edition of Marketing Lessons from the Grateful Dead

December 8th, 2011|1 min read

Case Studies | Marketing | Newsjacking | Best Practices

Newsjacking the Republican Presidential Campaign HubSpot Style

December 6th, 2011|0 min read