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David Meerman Scott

No one knows more about using the new Real-Time tools and strategies to spread ideas, influence minds and build business than David Meerman Scott. He's a marketing strategist, speaker, advisor to emerging companies, and author of ten books including three international bestsellers.

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In the Kingdom of Saudi Arabia it is forbidden for women to drive a car.

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With my friend Larry McGlynn, I went to the Nantucket Demolition Derby recently. It was a great day watching car crashes in beautiful autumn weather.

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Eight and a half million views and counting in a bit over four days.

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You could hardly ask for a more dramatic example of how near zero-cost videos can expand reach and drive business. And it all started because Mary McNeight identified a problem that no one online was helping people solve.

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I really like this video The art of turning heads... from Cooei, an Australian company founded by sisters Cassandra @castrevitt and Brooke @brooketrevitt.

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For years, I've been saying that to create great Web content, you need to always be thinking: Nobody cares about my products and services except me and the others in my organization.

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UPDATE December 4, 2010 - I've been contacted via Twitter by people who created the Purell video including producer / director Stephen Reedy. It turns out they do not have anything to do with the company. I'm attempting to learn more. +++++++++++++++++++++++

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Kevin Nalty is a video genius. His videos have been seen over 160 million times on YouTube alone.

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