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Marketing (22)
The Latest from David Meerman Scott
Social Media Metrics
Book Reviews | Marketing | Research and Analysis | Books | Best Practices
Social Media Metrics
April 5th, 2010|2 min read
Many marketing and communications professors are criminals
New Rules of Marketing and PR | Public Relations | Marketing
Many marketing and communications professors are criminals
April 2nd, 2010|3 min read
American Airlines stupid email marketing practices
Worst Practices | Case Studies | Marketing
American Airlines stupid email marketing practices
March 5th, 2010|2 min read
Enjoying a brand called Brand while listening to a Ramones tribute band
Enjoying a brand called Brand while listening to a Ramones tribute band
February 6th, 2010|1 min read
Epic ROI rant
Social Media | Worst Practices | Marketing
Epic ROI rant
January 7th, 2010|1 min read
Free ebook on Conflict-Driven Business Writing
ebooks | writing | Marketing | Brand Journalism
Free ebook on Conflict-Driven Business Writing
January 4th, 2010|1 min read
Social media marketing explained in 61 words
Social Media | Marketing | Brand Journalism
Social media marketing explained in 61 words
December 23rd, 2009|1 min read
Marketing products with very long sales cycles
Marketing | Brand Journalism | Best Practices | Business to Business
Marketing products with very long sales cycles
December 2nd, 2009|2 min read
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Great web sites mix art and science
Buyer Persona | Marketing | Best Practices
Great web sites mix art and science
November 24th, 2009|1 min read
Grateful Dead at the forefront of marketing technology
Rock Band Web Sites | Social Media | Viral Marketing | Marketing | Books | Brand Journalism | Best Practices
Grateful Dead at the forefront of marketing technology
November 4th, 2009|1 min read
Who the hell ARE these people?
Worst Practices | Marketing | Advertising
Who the hell ARE these people?
October 26th, 2009|2 min read
Terrific Inbound Marketing book shows you how to get found
Social Media | Thought Leadership | Book Reviews | Marketing | Best Practices
Terrific Inbound Marketing book shows you how to get found
October 20th, 2009|2 min read
When marketing in the Netherlands you need to get Hyves
Social Media | Marketing | Research and Analysis | Best Practices
When marketing in the Netherlands you need to get Hyves
October 18th, 2009|1 min read
Brand journalism, cool cars, copycat ads, and the future of GM
Social Media | Case Studies | Marketing | Advertising | Brand Journalism | Corporate blogging
Brand journalism, cool cars, copycat ads, and the future of GM
September 25th, 2009|3 min read
Top GM marketing exec Bob Lutz on effective communication
Social Media | Public Relations | Case Studies | Marketing | Advertising | Brand Journalism | Best Practices | Corporate blogging
Top GM marketing exec Bob Lutz on effective communication
September 23rd, 2009|1 min read
GM CEO Fritz Henderson discusses new marketing
Social Media | Twitter | Public Relations | Case Studies | Marketing | Advertising | Brand Journalism | Best Practices
GM CEO Fritz Henderson discusses new marketing
September 22nd, 2009|1 min read
Power of Twitter: How a tweet led to a week in Australia
Social Media | Twitter | Case Studies | Personal branding | Marketing
Power of Twitter: How a tweet led to a week in Australia
September 8th, 2009|3 min read
Do you love your job?
Do you love your job?
August 14th, 2009|1 min read
Sleazy opt-in email tactics from otherwise reputable organizations
Worst Practices | Case Studies | Marketing | Research and Analysis
Sleazy opt-in email tactics from otherwise reputable organizations
August 11th, 2009|2 min read
Do the new rules of marketing & PR work worldwide?
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Do the new rules of marketing & PR work worldwide?
July 27th, 2009|1 min read