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Marketing (22)
The Latest from David Meerman Scott

Social Media | Worst Practices | Marketing

Epic ROI rant

January 7th, 2010|1 min read

ebooks | writing | Marketing | Brand Journalism

Free ebook on Conflict-Driven Business Writing

January 4th, 2010|1 min read

Social Media | Marketing | Brand Journalism

Social media marketing explained in 61 words

December 23rd, 2009|1 min read

Marketing | Brand Journalism | Best Practices | Business to Business

Marketing products with very long sales cycles

December 2nd, 2009|2 min read

Buyer Persona | Marketing | Best Practices

Great web sites mix art and science

November 24th, 2009|1 min read

Rock Band Web Sites | Social Media | Viral Marketing | Marketing | Books | Brand Journalism | Best Practices

Grateful Dead at the forefront of marketing technology

November 4th, 2009|1 min read

Worst Practices | Marketing | Advertising

Who the hell ARE these people?

October 26th, 2009|2 min read

Social Media | Thought Leadership | Book Reviews | Marketing | Best Practices

Terrific Inbound Marketing book shows you how to get found

October 20th, 2009|2 min read

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Social Media | Marketing | Research and Analysis | Best Practices

When marketing in the Netherlands you need to get Hyves

October 18th, 2009|1 min read

Social Media | Case Studies | Marketing | Advertising | Brand Journalism | Corporate blogging

Brand journalism, cool cars, copycat ads, and the future of GM

September 25th, 2009|3 min read

Social Media | Public Relations | Case Studies | Marketing | Advertising | Brand Journalism | Best Practices | Corporate blogging

Top GM marketing exec Bob Lutz on effective communication

September 23rd, 2009|1 min read

Social Media | Twitter | Public Relations | Case Studies | Marketing | Advertising | Brand Journalism | Best Practices

GM CEO Fritz Henderson discusses new marketing

September 22nd, 2009|1 min read

Social Media | Twitter | Case Studies | Personal branding | Marketing

Power of Twitter: How a tweet led to a week in Australia

September 8th, 2009|3 min read

Public Relations | Marketing

Do you love your job?

August 14th, 2009|1 min read

Worst Practices | Case Studies | Marketing | Research and Analysis

Sleazy opt-in email tactics from otherwise reputable organizations

August 11th, 2009|2 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing

Do the new rules of marketing & PR work worldwide?

July 27th, 2009|1 min read

Marketing | Research and Analysis | Best Practices

We choose to go to the moon: What marketers can learn from Apollo

July 16th, 2009|2 min read

Social Media | Public Relations | Marketing | Advertising

Ad agency vs. PR agency turf wars! Pass the beer and peanuts!

July 14th, 2009|3 min read

Viral Marketing | Buyer Persona | Case Studies | Marketing | World Wide Rave | Advertising | Best Practices

Clip this coupon for $1 million dollar off Ft Myers FL home

June 6th, 2009|1 min read

Worst Practices | Case Studies | Marketing

Attention GM: Here are the top 5 marketing ideas for your reinvention

June 3rd, 2009|4 min read