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Marketing (21)
The Latest from David Meerman Scott
Get the heck out of your nice comfortable office
Buyer Persona | Marketing | Best Practices
Get the heck out of your nice comfortable office
July 11th, 2011|2 min read
When lawyers stupidly get in the way of marketing
Social Media | Worst Practices | Real-Time Marketing & PR | Marketing
When lawyers stupidly get in the way of marketing
June 27th, 2011|1 min read
Owning awareness vs just renting it
Personal branding | Marketing | Advertising | Best Practices
Owning awareness vs just renting it
June 13th, 2011|2 min read
Marketing and PR must start with strategy
Public Relations | Marketing | Brand Journalism | Best Practices
Marketing and PR must start with strategy
June 2nd, 2011|3 min read
Gus the Boxer markets pop culture iPad and MacBook sleeves
Social Media | Thought Leadership | Viral Marketing | Case Studies | Marketing | Advertising | Brand Journalism | Best Practices
Gus the Boxer markets pop culture iPad and MacBook sleeves
May 10th, 2011|3 min read
When failure is cheap, why not give it a go?
Marketing | Brand Journalism | Best Practices
When failure is cheap, why not give it a go?
April 4th, 2011|2 min read
DEBATE: Totally free content vs. requiring registration
Marketing | Research and Analysis | Best Practices
DEBATE: Totally free content vs. requiring registration
January 19th, 2011|1 min read
Promoting the Playboy pin-up who flew to the moon
Social Media | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Promoting the Playboy pin-up who flew to the moon
January 17th, 2011|4 min read
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11 Real Life Examples of Marketing Success
ebooks | Case Studies | Marketing | Best Practices
11 Real Life Examples of Marketing Success
January 13th, 2011|1 min read
Marketing the Wizarding World of Harry Potter way
Marketing Lessons from the Grateful Dead | Case Studies | Marketing | Best Practices
Marketing the Wizarding World of Harry Potter way
January 12th, 2011|1 min read
Apple is not different
Marketing | Advertising | Best Practices
Apple is not different
January 6th, 2011|1 min read
Hell no will I give you my phone number
Hell no will I give you my phone number
November 22nd, 2010|1 min read
The business value behind social media
Social Media | Public Relations | Marketing | Brand Journalism | Best Practices
The business value behind social media
November 16th, 2010|1 min read
Is the term Social Media holding you back?
Social Media | Real-Time Marketing & PR | Marketing
Is the term Social Media holding you back?
September 30th, 2010|1 min read
FutureM Boston and the future of marketing
FutureM Boston and the future of marketing
September 29th, 2010|1 min read
What can YOUR business learn from the Grateful Dead?
Marketing Lessons from the Grateful Dead | Case Studies | Marketing
What can YOUR business learn from the Grateful Dead?
August 5th, 2010|1 min read
Free Marketing Strategy Planning Template
New Rules of Marketing and PR | Buyer Persona | Marketing | Best Practices
Free Marketing Strategy Planning Template
July 1st, 2010|1 min read
Shortest marketing conference ever
Thought Leadership | Personal branding | Marketing | Crowdsource
Shortest marketing conference ever
June 24th, 2010|1 min read
John Deere and the Chip Foose custom 4020 tractor contest
Case Studies | Marketing | Brand Journalism | Best Practices
John Deere and the Chip Foose custom 4020 tractor contest
April 28th, 2010|1 min read
Seth Godin and Tom Peters on giving away content for free
Marketing | Brand Journalism | Best Practices
Seth Godin and Tom Peters on giving away content for free
April 19th, 2010|1 min read