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Marketing (20)
The Latest from David Meerman Scott
Worst Practices | Case Studies | writing | Marketing
Telling the Truth
October 5th, 2011|1 min read
Case Studies | Real-Time Marketing & PR | Marketing
2 examples of true real-time marketing
October 3rd, 2011|2 min read
Case Studies | Personal branding | Marketing | Best Practices
Memorable names
September 19th, 2011|1 min read
Real-Time Marketing & PR | Marketing | Advertising | Best Practices | Business to Business
Ten examples of QR codes for real time marketing
September 15th, 2011|2 min read
Real-Time Marketing & PR | Marketing | Advertising | Best Practices
QR codes deliver buyers in real time
September 12th, 2011|1 min read
Case Studies | Marketing | Best Practices
Efficiency as a marketing asset
August 30th, 2011|2 min read
Worst Practices | Marketing | Advertising
Marketing is not Advertising
August 25th, 2011|1 min read
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Public Relations | Marketing | Best Practices
Serendipity vs narrowcasting
August 18th, 2011|2 min read
Social Media | Real-Time Marketing & PR | Marketing | Research and Analysis | Brand Journalism | Best Practices
Radical idea for CMOs: Your next hire should be a bond trader
August 10th, 2011|3 min read
Rock Band Web Sites | Social Media | Marketing Lessons from the Grateful Dead | Case Studies | Music | Marketing | Facebook | Best Practices
Summer music series: How brands engage with live music fans
August 5th, 2011|2 min read
Marketing Lessons from the Grateful Dead | Personal branding | Music | Marketing | Best Practices
Summer music series: Always move forward
August 4th, 2011|2 min read
Social Media | Case Studies | Music | Marketing | Non Profits | Best Practices
Summer music series: How music fans support nonprofits and causes
August 3rd, 2011|1 min read
Case Studies | Marketing | Brand Journalism
Photographs as compelling content marketing
July 28th, 2011|1 min read
Worst Practices | Marketing | Advertising
Why the 4 Ps of marketing do not work on the Web
July 20th, 2011|2 min read
Buyer Persona | Marketing | Best Practices
Get the heck out of your nice comfortable office
July 11th, 2011|2 min read
Social Media | Worst Practices | Real-Time Marketing & PR | Marketing
When lawyers stupidly get in the way of marketing
June 27th, 2011|1 min read
Personal branding | Marketing | Advertising | Best Practices
Owning awareness vs just renting it
June 13th, 2011|2 min read
Public Relations | Marketing | Brand Journalism | Best Practices
Marketing and PR must start with strategy
June 2nd, 2011|3 min read