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Marketing (23)
The Latest from David Meerman Scott

We choose to go to the moon: What marketers can learn from Apollo

Marketing | Research and Analysis | Best Practices

We choose to go to the moon: What marketers can learn from Apollo

July 16th, 2009|2 min read

Ad agency vs. PR agency turf wars! Pass the beer and peanuts!

Social Media | Public Relations | Marketing | Advertising

Ad agency vs. PR agency turf wars! Pass the beer and peanuts!

July 14th, 2009|3 min read

Attention GM: Here are the top 5 marketing ideas for your reinvention

Worst Practices | Case Studies | Marketing

Attention GM: Here are the top 5 marketing ideas for your reinvention

June 3rd, 2009|4 min read

Positioning magic at the top end of the market

Case Studies | Personal branding | Marketing | Best Practices

Positioning magic at the top end of the market

June 1st, 2009|1 min read

The New Rules of Social Media book series

Social Media | Marketing | Books

The New Rules of Social Media book series

May 26th, 2009|1 min read

Anti-Starbucks filmmakers hijack Twitter marketing campaign

Social Media | Viral Marketing | Twitter | Marketing

Anti-Starbucks filmmakers hijack Twitter marketing campaign

May 22nd, 2009|0 min read

Should Roger blog?

Case Studies | Marketing | Corporate blogging

Should Roger blog?

May 18th, 2009|1 min read

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What we all really want is ATTENTION

Public Relations | Marketing | Advertising

What we all really want is ATTENTION

May 8th, 2009|3 min read

Marketing lessons from the [Grateful] Dead

Rock Band Web Sites | Marketing | Best Practices

Marketing lessons from the [Grateful] Dead

April 20th, 2009|4 min read

New Zealand All Blacks: Experimenting with social media to reach global fans

Social Media | Twitter | Case Studies | Marketing | Facebook | YouTube | Brand Journalism

New Zealand All Blacks: Experimenting with social media to reach global fans

April 17th, 2009|2 min read

Riding the Rave #3: In Search of the Fifth P

Corporate Comedy | Marketing | YouTube | World Wide Rave

Riding the Rave #3: In Search of the Fifth P

April 6th, 2009|1 min read

Who are the powerful people to spread your ideas and tell your stories?

Social Media | Public Relations | Marketing

Who are the powerful people to spread your ideas and tell your stories?

April 2nd, 2009|1 min read

An open letter to journalists: You have an amazing career opportunity on the Dark Side

Marketing | Brand Journalism | Best Practices

An open letter to journalists: You have an amazing career opportunity on the Dark Side

March 24th, 2009|3 min read

My new book World Wide Rave free on Amazon Kindle

Social Media | Marketing | World Wide Rave | Best Practices

My new book World Wide Rave free on Amazon Kindle

March 11th, 2009|1 min read