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The Latest from David Meerman Scott
Page 69
Don't ruin your great YouTube video with too-slick Madison Avenue packaging
Viral Marketing | Worst Practices | Case Studies | YouTube | Advertising | Brand Journalism
Don't ruin your great YouTube video with too-slick Madison Avenue packaging
September 14th, 2008|1 min read
Social media (finally) makes its way (slowly) into the closeted world of Investor Relations
Social media (finally) makes its way (slowly) into the closeted world of Investor Relations
September 10th, 2008|1 min read
All kinds of people visit your online media room, not just journalists
Online Media Room | Brand Journalism | Best Practices
All kinds of people visit your online media room, not just journalists
September 5th, 2008|1 min read
NY Islanders Blog Box - a bold move into social media
Social Media | Case Studies | Media Relations | Best Practices | Corporate blogging
NY Islanders Blog Box - a bold move into social media
August 30th, 2008|2 min read
Its conference and seminar season!
Social Media | Thought Leadership | New Rules of Marketing and PR | Marketing
Its conference and seminar season!
August 25th, 2008|2 min read
Anna from IKEA is intellectually challenged (but she has a sense of humor)
Worst Practices | Case Studies
Anna from IKEA is intellectually challenged (but she has a sense of humor)
August 20th, 2008|2 min read
Nobody cares about your products and services (except you)
Nobody cares about your products and services (except you)
August 18th, 2008|1 min read
How egocentric are you?
Viral Marketing | Press Release Content | Marketing
How egocentric are you?
August 16th, 2008|1 min read
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Conflict. To make your marketing much more interesting, add conflict
Viral Marketing | Case Studies | writing | Marketing
Conflict. To make your marketing much more interesting, add conflict
August 12th, 2008|3 min read
The Scalper's Got my Baby
Book Reviews | writing | YouTube
The Scalper's Got my Baby
August 9th, 2008|1 min read
55,000 free hotdogs and a dozen free videos
Viral Marketing | New Rules of Marketing and PR | ebooks | writing
55,000 free hotdogs and a dozen free videos
August 7th, 2008|1 min read
Podcasting in front of a live audience: Marketing Over Coffee at PodCamp Boston 3
Podcasting in front of a live audience: Marketing Over Coffee at PodCamp Boston 3
August 2nd, 2008|1 min read
OK smarty-pants, why don't you show us? Announcing Project Dogfood!
Social Media | Case Studies | Marketing | Best Practices
OK smarty-pants, why don't you show us? Announcing Project Dogfood!
July 31st, 2008|1 min read
Why "do you use social media?" is the wrong question for marketers to ask
Social Media | Search Engine Marketing | Public Relations | Marketing | Research and Analysis | Corporate blogging
Why "do you use social media?" is the wrong question for marketers to ask
July 26th, 2008|1 min read
How well do you know your buyer personas?
New Rules of Marketing and PR | Buyer Persona | Case Studies | Best Practices | Business to Business
How well do you know your buyer personas?
July 22nd, 2008|3 min read
Business-to-business ebooks: Spreading your ideas for free
Thought Leadership | Viral Marketing | ebooks | Brand Journalism | Business to Business
Business-to-business ebooks: Spreading your ideas for free
July 18th, 2008|2 min read
A viral marketing story suitable for bedtime
Viral Marketing | ebooks | YouTube | Corporate blogging
A viral marketing story suitable for bedtime
July 11th, 2008|0 min read
Gobbledygook banned by English and Welsh local authorities
Public Relations | writing | copywriting | Best Practices
Gobbledygook banned by English and Welsh local authorities
June 30th, 2008|1 min read
Facebook and YouTube blocked by paranoid corporations at their own peril
Social Media | Worst Practices | New Rules of Marketing and PR | Facebook | Research and Analysis | YouTube | Corporate blogging
Facebook and YouTube blocked by paranoid corporations at their own peril
June 19th, 2008|3 min read
Do you sell camels?
Social Media | Thought Leadership | New Rules of Marketing and PR | Marketing | YouTube
Do you sell camels?
June 16th, 2008|1 min read