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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.
Can We No Longer Trust Facebook?
Case Studies | Media Relations | Facebook | Advertising
Can We No Longer Trust Facebook?
March 26th, 2018|4 min read
Friendly Service Makes For Great Marketing
Case Studies | Marketing | Best Practices
Friendly Service Makes For Great Marketing
March 20th, 2018|1 min read
Marketing Lessons From Failed Social Media Fame In China
Social Media | Viral Marketing | Case Studies | Research and Analysis
Marketing Lessons From Failed Social Media Fame In China
March 12th, 2018|3 min read
The Salesperson Expert versus the Web-Educated Buyer
Sales Strategies | New Rules of Sales & Service | Best Practices
The Salesperson Expert versus the Web-Educated Buyer
March 7th, 2018|1 min read
How KFC Turned Fiasco Into Fandom
New Rules of Marketing and PR | Case Studies | Newsjacking | Fanocracy
How KFC Turned Fiasco Into Fandom
February 24th, 2018|2 min read
Matt Risinger Shows How a YouTube Channel Helped Grow Business from Zero to $20 Million
Thought Leadership | Case Studies | Personal branding | Marketing | YouTube | Brand Journalism | Master Newsjacking course
Matt Risinger Shows How a YouTube Channel Helped Grow Business from Zero to $20 Million
February 22nd, 2018|1 min read
Better, Faster, Cheaper!
Better, Faster, Cheaper!
February 14th, 2018|0 min read
American Express Builds Fandom Through Premium Products
Case Studies | Marketing | Best Practices | Fanocracy
American Express Builds Fandom Through Premium Products
February 8th, 2018|1 min read
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Here’s Where You Should Invest $7 Million Instead Of A Super Bowl TV Advertisement
Marketing | Advertising | Best Practices
Here’s Where You Should Invest $7 Million Instead Of A Super Bowl TV Advertisement
February 2nd, 2018|1 min read
As a Top Producing Agent
Worst Practices | New Rules of Sales & Service
As a Top Producing Agent
January 23rd, 2018|1 min read
Power Outage at CES Brings Irony, Newsjacking, and Attention to Puerto Rico
Marketing | Newsjacking | Best Practices
Power Outage at CES Brings Irony, Newsjacking, and Attention to Puerto Rico
January 11th, 2018|3 min read
The New Rules of Marketing and PR 6th Edition Audiobook Out Now
New Rules of Marketing and PR | Books
The New Rules of Marketing and PR 6th Edition Audiobook Out Now
January 2nd, 2018|1 min read
In 2018, Success Will Come From Telling The Truth
Worst Practices | Research and Analysis | Best Practices
In 2018, Success Will Come From Telling The Truth
December 27th, 2017|2 min read
Oxford Dictionaries Shortlists 'Newsjacking' As Word Of The Year For 2017
Oxford Dictionaries Shortlists 'Newsjacking' As Word Of The Year For 2017
December 16th, 2017|3 min read
Optimizing Annual Conference And Event Websites
Search Engine Marketing | Worst Practices | Marketing | Best Practices
Optimizing Annual Conference And Event Websites
December 12th, 2017|1 min read
Content Neutrality From Amazon, Apple, Facebook, & Google More Important Than Net Neutrality
Social Media | Worst Practices | Facebook | Research and Analysis
Content Neutrality From Amazon, Apple, Facebook, & Google More Important Than Net Neutrality
December 6th, 2017|1 min read
Here’s why modern marketing began in 2007
New Rules of Marketing and PR | Marketing | Research and Analysis
Here’s why modern marketing began in 2007
November 28th, 2017|3 min read
Join Me In Panama: Geoversity’s Designing With Nature Event
Join Me In Panama: Geoversity’s Designing With Nature Event
November 16th, 2017|2 min read
Snubbing Marketing To Build Fans And Grow Business
Case Studies | Marketing | Best Practices
Snubbing Marketing To Build Fans And Grow Business
November 10th, 2017|1 min read
Periodic Table of Link Building Includes Newsjacking
Search Engine Marketing | Case Studies | Marketing | Newsjacking
Periodic Table of Link Building Includes Newsjacking
November 2nd, 2017|2 min read