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Marketing (25)
The Latest from David Meerman Scott
New marketing at work: BitDefender and the hip new Malware City site reach internet security geeks
Social Media | New Rules of Marketing and PR | Case Studies | Marketing | Brand Journalism | Corporate blogging
New marketing at work: BitDefender and the hip new Malware City site reach internet security geeks
November 24th, 2008|4 min read
Ten marketing lessons from the Barack Obama Presidential campaign
New Rules of Marketing and PR | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Best Practices
Ten marketing lessons from the Barack Obama Presidential campaign
November 6th, 2008|3 min read
The Cool Factor: Building your brands image through partnership marketing
Rock Band Web Sites | Marketing | Brand Journalism
The Cool Factor: Building your brands image through partnership marketing
October 28th, 2008|4 min read
Twitter and personal branding: The BIG mistake I see people make every single day
Twitter | Worst Practices | Marketing
Twitter and personal branding: The BIG mistake I see people make every single day
October 22nd, 2008|3 min read
Comfortable air travel or the lowest possible price?
Buyer Persona | Marketing | Advertising
Comfortable air travel or the lowest possible price?
October 20th, 2008|2 min read
EMC Corporation and social media marketing
Marketing | Brand Journalism | Best Practices | Corporate blogging
EMC Corporation and social media marketing
October 13th, 2008|2 min read
Top 10 ideas for Century 21 Real Estate to implement The New Rules of Marketing & PR
Social Media | New Rules of Marketing and PR | Buyer Persona | Public Relations | Marketing | Brand Journalism | Best Practices
Top 10 ideas for Century 21 Real Estate to implement The New Rules of Marketing & PR
October 6th, 2008|4 min read
New Marketing Summit Podcast: Why new marketing is more like journalism than advertising
Social Media | Marketing | Brand Journalism
New Marketing Summit Podcast: Why new marketing is more like journalism than advertising
October 2nd, 2008|1 min read
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The one question to ask new marketing & PR detractors
Social Media | New Rules of Marketing and PR | Public Relations | Marketing
The one question to ask new marketing & PR detractors
October 1st, 2008|1 min read
Certified organic... water!
Certified organic... water!
September 18th, 2008|0 min read
Weasel words, gobbledygook, jargon, buzzwords, babble, blather, and baloney
Worst Practices | Press Release Content | Public Relations | writing | Marketing
Weasel words, gobbledygook, jargon, buzzwords, babble, blather, and baloney
September 16th, 2008|3 min read
Its conference and seminar season!
Social Media | Thought Leadership | New Rules of Marketing and PR | Marketing
Its conference and seminar season!
August 25th, 2008|2 min read
How egocentric are you?
Viral Marketing | Press Release Content | Marketing
How egocentric are you?
August 16th, 2008|1 min read
Conflict. To make your marketing much more interesting, add conflict
Viral Marketing | Case Studies | writing | Marketing
Conflict. To make your marketing much more interesting, add conflict
August 12th, 2008|3 min read
OK smarty-pants, why don't you show us? Announcing Project Dogfood!
Social Media | Case Studies | Marketing | Best Practices
OK smarty-pants, why don't you show us? Announcing Project Dogfood!
July 31st, 2008|1 min read
Why "do you use social media?" is the wrong question for marketers to ask
Social Media | Search Engine Marketing | Public Relations | Marketing | Research and Analysis | Corporate blogging
Why "do you use social media?" is the wrong question for marketers to ask
July 26th, 2008|1 min read
Do you sell camels?
Social Media | Thought Leadership | New Rules of Marketing and PR | Marketing | YouTube
Do you sell camels?
June 16th, 2008|1 min read
Multi-platinum recording artist Meredith Brooks says: Find your authentic voice, become vulnerable, and then put yourself out there
Rock Band Web Sites | Social Media | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Multi-platinum recording artist Meredith Brooks says: Find your authentic voice, become vulnerable, and then put yourself out there
June 4th, 2008|1 min read
New Rules of Marketing & PR and the global market
New Rules of Marketing and PR | Public Relations | writing | Marketing | Corporate blogging
New Rules of Marketing & PR and the global market
May 21st, 2008|1 min read
The laws of simplicity
Thought Leadership | Marketing
The laws of simplicity
May 11th, 2008|1 min read