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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Viral Marketing | Worst Practices | Marketing blog | Public Relations | Marketing | Advertising | Best Practices
Grading the Super Bowl 2007 TV commercial Web site tie ins = Taco Bell A+ but others mixed
February 5th, 2007|2 min read
Thought Leadership | Viral Marketing | Search Engine Marketing | New Rules of Marketing and PR | Public Relations | Marketing | Advertising | Brand Journalism | Corporate blogging
Brand Journalism: Learning from IBM, Ford, and JWT
February 1st, 2007|2 min read
Social Media | Worst Practices | Corporate blogging
Are MSM journalists one-way bloggers?
January 26th, 2007|1 min read
Thought Leadership | Viral Marketing | New Rules of Marketing and PR | Marketing blog | Public Relations | Marketing | Corporate blogging
And you may ask yourself: "How did I get here?"
January 20th, 2007|2 min read
Thought Leadership | Viral Marketing | Press Release Content | New Rules of Marketing and PR | ebooks | Public Relations | Marketing | Business to Business
The New Rules of PR ebook: Revised and updated for 2007
January 19th, 2007|1 min read
Social Media | Thought Leadership | Press Release Content | New Rules of Marketing and PR | Marketing blog | Public Relations | Marketing | Corporate blogging
The New Rules of Marketing and PR book cover
January 15th, 2007|0 min read
Viral Marketing | Press Release Content | Public Relations | Marketing | Corporate blogging
PR Newswire Now Links Press Releases to Technorati
January 15th, 2007|1 min read
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Thought Leadership | Viral Marketing | Marketing blog | Public Relations | Marketing | Corporate blogging
Top Marketing Blogs in America
January 14th, 2007|1 min read
Social Media | Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
The Social Media Press Release Live at the Social Media Club
January 12th, 2007|2 min read
Press Release Content | New Rules of Marketing and PR | Public Relations | Online Media Room
Really Simple Marketing: The importance of RSS feeds in your online media room
January 11th, 2007|1 min read
Viral Marketing | Search Engine Marketing | Marketing blog | Marketing | Corporate blogging
Web Ink Now a finalist for Best Media Blog in the 2007 SIIA Codie Awards
January 8th, 2007|1 min read
Worst Practices | Public Relations | Case Studies | Marketing | Online Media Room
The new Microsoft home page a hide n' seek game - more than twenty clicks to get to the online media room!
January 3rd, 2007|1 min read
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room | Best Practices
Your Online Media Room as (free) Search Engine Optimization
December 24th, 2006|1 min read
Public Relations | Corporate blogging
Time Magazine Person of the Year is You
December 18th, 2006|0 min read
Worst Practices | Public Relations | Marketing | Advertising
Interruption Marketing Hall of Shame
December 13th, 2006|2 min read
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room
The Online Media Room: Your front door for buyers (yes, buyers!)
December 11th, 2006|2 min read