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Dull news release

May 31st, 2007

0 min read

By David Meerman Scott

My friend Ted Demopoulos just sent a news release via PRWeb with this headline Google Crowns Author Ted Demopoulos Dullest Person. Love it, Ted!

DULL TED

Ted discovered a Google search on "dull person" reveals the number one hit is to his blog. Ouch.

As this release shows, news can be dull and still get noticed. Here I am happily pushing Ted’s viral marketing along (silly me).

What can you say about your organization in a news release? How will you get noticed in the online marketplace of ideas? How can you get people talking about you?

David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.

Topics:

Viral Marketing

Press Release Content

Public Relations

Media Relations

Corporate blogging

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