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David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies. 

Public Speaking | Book Reviews | Personal branding | Books | Brand Journalism

Tom Peters talks about the little big things

March 15th, 2010|1 min read

Mobile applications | Real-Time Marketing & PR

Why Layar is the coolest iPhone app in the world

March 10th, 2010|3 min read

Social Media

Social business beyond just the marketing department

March 8th, 2010|1 min read

Worst Practices | Case Studies | Marketing

American Airlines stupid email marketing practices

March 5th, 2010|2 min read

ebooks | Buyer Persona | Case Studies | Brand Journalism

Microsoft releases free ebook for the K-12 teacher buyer persona

March 3rd, 2010|1 min read

Worst Practices | Case Studies | Research and Analysis

JASRAC wants to charge YOU for tweeting song lyrics!

March 2nd, 2010|2 min read

Social Media | Case Studies | Brand Journalism | Best Practices

US Department of Defense releases official policy on social media

February 26th, 2010|1 min read

Freshly baked cookies

February 25th, 2010|0 min read

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Press Release Content | Case Studies | Best Practices

You cannot take back a tweet

February 18th, 2010|1 min read

Case Studies | Crowdsource | Best Practices

Video conversation with John Suffolk, CIO of UK government, on social media and data mashups

February 10th, 2010|1 min read

Mumbai taxis and Apple MacBook Pros are really quite similar

February 9th, 2010|0 min read

Social Media | Case Studies | Corporate Comedy | Crowdsource

How to crowdsource videos for your company

February 8th, 2010|1 min read

Marketing | Advertising

Enjoying a brand called Brand while listening to a Ramones tribute band

February 6th, 2010|1 min read

Social Media | Viral Marketing | Crowdsource | Research and Analysis | Best Practices

DSBtheMovie: Crowdsourced film created quickly and with zero budget

February 5th, 2010|1 min read

Corporate Comedy | Brand Journalism

Corporate comedy

February 1st, 2010|1 min read

New Rules of Marketing and PR | Books

New Rules, new ideas, and a few secrets: Second Edition of my bestseller

January 27th, 2010|2 min read

Book Reviews | Personal branding

Seth Godin talks about being a Linchpin

January 25th, 2010|1 min read

Press Release Content | Case Studies | Online Media Room | Brand Journalism | Best Practices

News2u helps Kenko become number one online healthcare products store in Japan

January 24th, 2010|2 min read

Twitter | Personal branding | Books

Interview with @MasakiIshitani author of Japan's most popular book about Twitter

January 21st, 2010|0 min read

Viral Marketing | Case Studies

Ben Southall and Tourism Queensland Best Job in the World a year later

January 20th, 2010|4 min read