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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Brand Journalism | Best Practices
Online video rocks as a global marketing channel
May 24th, 2010|1 min read
Worst Practices | Personal branding | Best Practices
Are you hip? A cat? Or just hiding?
May 20th, 2010|1 min read
Social Media | ebooks | Books
Toby Bloomberg launches a business ebook written on Twitter
May 18th, 2010|1 min read
Brand Journalism | Best Practices | Business to Business
The Plane Truth: Brand journalism and the new Boeing site
May 12th, 2010|1 min read
Real-Time Marketing & PR | Media Relations | Brand Journalism | Best Practices
The best time to reach reporters is NOW
May 5th, 2010|2 min read
Case Studies | Real-Time Marketing & PR | Best Practices
Massachusetts Water Resources Authority real-time crisis communications
May 3rd, 2010|1 min read
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Case Studies | Marketing | Brand Journalism | Best Practices
John Deere and the Chip Foose custom 4020 tractor contest
April 28th, 2010|1 min read
Marketing | Brand Journalism | Best Practices
Seth Godin and Tom Peters on giving away content for free
April 19th, 2010|1 min read
ebooks | Case Studies | Brand Journalism
Federation Square Cookbook… Yummy!
April 13th, 2010|1 min read
Social Media | Public Relations | Media Relations | Brand Journalism
Media Relations is not Public Relations
April 9th, 2010|1 min read
Rock Band Web Sites | Brand Journalism
Amanda Palmer divorces her record label
April 7th, 2010|1 min read
Book Reviews | Marketing | Research and Analysis | Books | Best Practices
Social Media Metrics
April 5th, 2010|2 min read
New Rules of Marketing and PR | Public Relations | Marketing
Many marketing and communications professors are criminals
April 2nd, 2010|3 min read
Thought Leadership | Brand Journalism | Best Practices
Brand Journalism
March 29th, 2010|2 min read
Public Relations | Case Studies | Real-Time Marketing & PR | Media Relations | Brand Journalism | Best Practices
Launch a Dot ORG site to communicate quickly in times of crisis
March 22nd, 2010|1 min read
Worst Practices | Public Relations | Media Relations | Best Practices
Single most essential PR pitching tip
March 17th, 2010|1 min read