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Marketing (18)
The Latest from David Meerman Scott
Case Studies | Marketing | Best Practices
Metro Bank is building marketing success through great customer service
November 5th, 2012|1 min read
New Rules of Marketing and PR | Buyer Persona | Case Studies | Marketing | Advertising | Best Practices
NBC Digital scraps Madison Ave demographics in favor of personas
October 10th, 2012|2 min read
Twitter | Case Studies | Real-Time Marketing & PR | Marketing | Best Practices
Foursquare and Twitter done right
October 4th, 2012|1 min read
Book Reviews | Real-Time Marketing & PR | Marketing | Newsjacking | Brand Journalism
How Content Works
September 26th, 2012|3 min read
Twitter | Personal branding | Marketing | Best Practices
Twitter launches header photos. Time to add yours.
September 21st, 2012|1 min read
Thought Leadership | New Rules of Marketing and PR | Case Studies | Marketing | Brand Journalism | Best Practices
How to create awesome web content and achieve top search engine rankings
September 4th, 2012|2 min read
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New Rules of Marketing and PR | Public Relations | Marketing | Best Practices
5 ideas for marketing and communications professors success in the classroom
August 14th, 2012|2 min read
Marketing Lessons from the Grateful Dead | Music | Marketing | Best Practices
In our digital world analog communications breaks through the clutter
July 30th, 2012|2 min read
Marketing | Best Practices | Business to Business
The secret to awesomely successful B2B marketing
July 26th, 2012|0 min read
Case Studies | Marketing | Best Practices
Your employees as a terrific marketing asset
July 24th, 2012|1 min read
Thought Leadership | Buyer Persona | Public Relations | Case Studies | Personal branding | Marketing | US Presidential Campaign Marketing & PR | Research and Analysis | Best Practices
Obama says his biggest mistake as president has been communication
July 13th, 2012|1 min read
Worst Practices | Buyer Persona | Marketing | Business to Business
Salespeople's brains vs the public web
July 1st, 2012|2 min read
ebooks | Marketing | Best Practices
When free is not free
June 27th, 2012|1 min read
Rock Band Web Sites | Public Speaking | Case Studies | Personal branding | Music | Marketing | Best Practices
Who do you compare yourself to?
June 20th, 2012|2 min read
Case Studies | writing | Marketing | Crowdsource | Books
Why Make Art? And how to fund it
June 18th, 2012|1 min read
Thought Leadership | Marketing | Brand Journalism | Best Practices
Never pitch again
June 12th, 2012|1 min read
Worst Practices | Case Studies | Music | copywriting | Marketing
#FAIL: When copywriters don't know the product
June 4th, 2012|1 min read
Worst Practices | Case Studies | Marketing | US Presidential Campaign Marketing & PR | Advertising | Brand Journalism
Avoid controversial topics like politics and religion in your marketing
May 29th, 2012|1 min read