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Best Practices (29)
The Latest from David Meerman Scott

Viral Marketing | Worst Practices | Marketing blog | Public Relations | Marketing | Advertising | Best Practices

Grading the Super Bowl 2007 TV commercial Web site tie ins = Taco Bell A+ but others mixed

February 5th, 2007|2 min read

Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room | Best Practices

Your Online Media Room as (free) Search Engine Optimization

December 24th, 2006|1 min read

Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Buyer Persona | Public Relations | Case Studies | Marketing | Advertising | Best Practices

CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search

December 4th, 2006|2 min read

copywriting | Best Practices | Corporate blogging

Brevity and blogging

November 17th, 2006|0 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Best Practices

Microsoft fixes the bugs in its marketing

October 5th, 2006|2 min read

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Search Engine Marketing | Best Practices

If you're driving people to your site, put your best face on

July 20th, 2006|1 min read

Viral Marketing | Public Relations | Best Practices | Business to Business | Corporate blogging

E-books: the hip and stylish younger sister to the nerdy white paper

July 18th, 2006|2 min read

Worst Practices | Best Practices | Business to Business

Sales leads are too important for just salespeople

July 10th, 2006|1 min read

Viral Marketing | Worst Practices | Public Relations | Case Studies | Best Practices | Corporate blogging

Attention American Automakers: Your websites suck

July 5th, 2006|3 min read

Viral Marketing | Press Release Content | Public Relations | Best Practices

Technorati tags made easy with PRWeb press releases

July 3rd, 2006|1 min read

Press Release Content | Public Relations | Best Practices | Business to Business

If it's important enough to write a press release about, tell your clients and prospects too!

June 28th, 2006|1 min read

Best Practices | Business to Business

The importance of buyer personas in web marketing

June 24th, 2006|1 min read

Viral Marketing | Press Release Content | Public Relations | Best Practices

Press releases as viral marketing fodder

June 15th, 2006|1 min read

Case Studies | Best Practices

Even hotel chains can market well online

June 5th, 2006|1 min read

Viral Marketing | Best Practices | Corporate blogging

Waiting for your Cat to Bark?

May 25th, 2006|2 min read

Press Release Content | Best Practices | Business to Business

The best paragraph to ever appear in a magazine: Marketers please pay attention

May 12th, 2006|2 min read

Case Studies | Best Practices

The Wall Street Journal Online turns ten: celebrates with free open access

May 1st, 2006|1 min read