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Best Practices (30)
The Latest from David Meerman Scott
Grading the Super Bowl 2007 TV commercial Web site tie ins = Taco Bell A+ but others mixed
Viral Marketing | Worst Practices | Marketing blog | Public Relations | Marketing | Advertising | Best Practices
Grading the Super Bowl 2007 TV commercial Web site tie ins = Taco Bell A+ but others mixed
February 5th, 2007|2 min read
Your Online Media Room as (free) Search Engine Optimization
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room | Best Practices
Your Online Media Room as (free) Search Engine Optimization
December 24th, 2006|1 min read
CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Buyer Persona | Public Relations | Case Studies | Marketing | Advertising | Best Practices
CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search
December 4th, 2006|2 min read
Brevity and blogging
copywriting | Best Practices | Corporate blogging
Brevity and blogging
November 17th, 2006|0 min read
Microsoft fixes the bugs in its marketing
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Best Practices
Microsoft fixes the bugs in its marketing
October 5th, 2006|2 min read
The Long Tail of Marketing and PR
Search Engine Marketing | Press Release Content | Long Tail | New Rules of Marketing and PR | Public Relations | Best Practices
The Long Tail of Marketing and PR
July 24th, 2006|4 min read
If you're driving people to your site, put your best face on
Search Engine Marketing | Best Practices
If you're driving people to your site, put your best face on
July 20th, 2006|1 min read
E-books: the hip and stylish younger sister to the nerdy white paper
Viral Marketing | Public Relations | Best Practices | Business to Business | Corporate blogging
E-books: the hip and stylish younger sister to the nerdy white paper
July 18th, 2006|2 min read
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Sales leads are too important for just salespeople
Worst Practices | Best Practices | Business to Business
Sales leads are too important for just salespeople
July 10th, 2006|1 min read
Attention American Automakers: Your websites suck
Viral Marketing | Worst Practices | Public Relations | Case Studies | Best Practices | Corporate blogging
Attention American Automakers: Your websites suck
July 5th, 2006|3 min read
Technorati tags made easy with PRWeb press releases
Viral Marketing | Press Release Content | Public Relations | Best Practices
Technorati tags made easy with PRWeb press releases
July 3rd, 2006|1 min read
If it's important enough to write a press release about, tell your clients and prospects too!
Press Release Content | Public Relations | Best Practices | Business to Business
If it's important enough to write a press release about, tell your clients and prospects too!
June 28th, 2006|1 min read
The importance of buyer personas in web marketing
Best Practices | Business to Business
The importance of buyer personas in web marketing
June 24th, 2006|1 min read
Press releases as viral marketing fodder
Viral Marketing | Press Release Content | Public Relations | Best Practices
Press releases as viral marketing fodder
June 15th, 2006|1 min read
Even hotel chains can market well online
Even hotel chains can market well online
June 5th, 2006|1 min read
Waiting for your Cat to Bark?
Viral Marketing | Best Practices | Corporate blogging
Waiting for your Cat to Bark?
May 25th, 2006|2 min read
The best paragraph to ever appear in a magazine: Marketers please pay attention
Press Release Content | Best Practices | Business to Business
The best paragraph to ever appear in a magazine: Marketers please pay attention
May 12th, 2006|2 min read
The Wall Street Journal Online turns ten: celebrates with free open access
The Wall Street Journal Online turns ten: celebrates with free open access
May 1st, 2006|1 min read
Search Engine Marketing for Publishers: the art of being found online
Best Practices | Business to Business
Search Engine Marketing for Publishers: the art of being found online
April 11th, 2006|1 min read
The New Rules of PR selected for MarketingSherpa's Viral Marketing Hall of Fame 2006
Viral Marketing | Press Release Content | Public Relations | Best Practices | Business to Business | Corporate blogging
The New Rules of PR selected for MarketingSherpa's Viral Marketing Hall of Fame 2006
April 5th, 2006|1 min read