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Best Practices (28)
The Latest from David Meerman Scott
OK smarty-pants, why don't you show us? Announcing Project Dogfood!
Social Media | Case Studies | Marketing | Best Practices
OK smarty-pants, why don't you show us? Announcing Project Dogfood!
July 31st, 2008|1 min read
How well do you know your buyer personas?
New Rules of Marketing and PR | Buyer Persona | Case Studies | Best Practices | Business to Business
How well do you know your buyer personas?
July 22nd, 2008|3 min read
Gobbledygook banned by English and Welsh local authorities
Public Relations | writing | copywriting | Best Practices
Gobbledygook banned by English and Welsh local authorities
June 30th, 2008|1 min read
Top ten PR tips for small businesses
Public Relations | Media Relations | Best Practices
Top ten PR tips for small businesses
May 4th, 2008|1 min read
Show, Don't Tell: the SAP Marketing Community Meeting
Social Media | Case Studies | Marketing | Best Practices
Show, Don't Tell: the SAP Marketing Community Meeting
April 2nd, 2008|1 min read
Al Gore: PR agent for planet earth
Thought Leadership | Public Relations | Case Studies | Media Relations | Best Practices
Al Gore: PR agent for planet earth
March 31st, 2008|2 min read
The Fortune Cookie Chronicles blog and open-source Chinese restaurants
writing | Best Practices | Corporate blogging
The Fortune Cookie Chronicles blog and open-source Chinese restaurants
March 23rd, 2008|2 min read
The new rules at universities – authors connecting with students
Public Relations | Facebook | Best Practices
The new rules at universities – authors connecting with students
March 4th, 2008|2 min read
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Understanding an audience and creating great content
Case Studies | Marketing | YouTube | Brand Journalism | Best Practices
Understanding an audience and creating great content
February 25th, 2008|1 min read
Video mashups: Easy to create and informative for visitors
Thought Leadership | YouTube | Brand Journalism | Best Practices
Video mashups: Easy to create and informative for visitors
February 14th, 2008|1 min read
New Rules of Viral Marketing update and free virtual book tour teleseminar
Thought Leadership | Viral Marketing | ebooks | Best Practices
New Rules of Viral Marketing update and free virtual book tour teleseminar
February 8th, 2008|2 min read
What are the search terms your buyers use to find products and services like yours? Where does your company rank on Google for those terms?
Search Engine Marketing | Case Studies | Brand Journalism | Best Practices
What are the search terms your buyers use to find products and services like yours? Where does your company rank on Google for those terms?
January 7th, 2008|1 min read
Say No To Dirt
Case Studies | Marketing | YouTube | Advertising | Best Practices
Say No To Dirt
January 2nd, 2008|0 min read
Al Gore, Rolling Stone, the Internet, and reaching buyers
Thought Leadership | Marketing | Best Practices
Al Gore, Rolling Stone, the Internet, and reaching buyers
November 29th, 2007|1 min read
Malcolm Harris: A hot fashion designer bypassing media gatekeepers
Viral Marketing | New Rules of Marketing and PR | Case Studies | Marketing | YouTube | Best Practices | Corporate blogging
Malcolm Harris: A hot fashion designer bypassing media gatekeepers
November 19th, 2007|1 min read
Authors and musicians - link your blog to your Amazon product pages!
Thought Leadership | Marketing blog | writing | Best Practices | Corporate blogging
Authors and musicians - link your blog to your Amazon product pages!
November 5th, 2007|1 min read
Most PR people are spammers - Chris Anderson now blocks you and I may be next
Worst Practices | Long Tail | Public Relations | Media Relations | Best Practices
Most PR people are spammers - Chris Anderson now blocks you and I may be next
October 31st, 2007|1 min read
PR Tip: Pitching bloggers and journalists who wear many hats
Public Relations | Media Relations | Best Practices
PR Tip: Pitching bloggers and journalists who wear many hats
September 13th, 2007|1 min read
Attention PR People: How to Pitch a Blogger
Public Relations | Media Relations | Best Practices | Corporate blogging
Attention PR People: How to Pitch a Blogger
September 9th, 2007|1 min read
Steve Chazin, former Apple Marketing executive, releases MarketingApple blog and ebook: Secrets of the World's Best Marketing Machine
Marketing blog | ebooks | Marketing | Best Practices
Steve Chazin, former Apple Marketing executive, releases MarketingApple blog and ebook: Secrets of the World's Best Marketing Machine
September 6th, 2007|1 min read