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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.
The new Microsoft home page a hide n' seek game - more than twenty clicks to get to the online media room!
Worst Practices | Public Relations | Case Studies | Marketing | Online Media Room
The new Microsoft home page a hide n' seek game - more than twenty clicks to get to the online media room!
January 3rd, 2007|1 min read
Your Online Media Room as (free) Search Engine Optimization
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room | Best Practices
Your Online Media Room as (free) Search Engine Optimization
December 24th, 2006|1 min read
Tag, You’re It. Tony Valle and the Blogging Game of Tag
Tag, You’re It. Tony Valle and the Blogging Game of Tag
December 20th, 2006|0 min read
Time Magazine Person of the Year is You
Public Relations | Corporate blogging
Time Magazine Person of the Year is You
December 18th, 2006|0 min read
Interruption Marketing Hall of Shame
Worst Practices | Public Relations | Marketing | Advertising
Interruption Marketing Hall of Shame
December 13th, 2006|2 min read
The Online Media Room: Your front door for buyers (yes, buyers!)
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Online Media Room
The Online Media Room: Your front door for buyers (yes, buyers!)
December 11th, 2006|2 min read
Real time case study: Iraq Study Report made searchable on Vivisimo.com just minutes after its release to the public
Real time case study: Iraq Study Report made searchable on Vivisimo.com just minutes after its release to the public
December 6th, 2006|1 min read
Spam 2.0 and how to solve the problem
Marketing | Advertising | Business to Business
Spam 2.0 and how to solve the problem
December 6th, 2006|1 min read
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CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search
Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Buyer Persona | Public Relations | Case Studies | Marketing | Advertising | Best Practices
CruiseCompete.com: Using news releases to reach buyers by focusing on the phrases they use to search
December 4th, 2006|2 min read
What would your mother say? Blogging and ethics
Social Media | Worst Practices | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
What would your mother say? Blogging and ethics
November 30th, 2006|1 min read
Does your company allow employees to send email? (Really?) Then how about letting them blog?
Social Media | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
Does your company allow employees to send email? (Really?) Then how about letting them blog?
November 28th, 2006|2 min read
SIIA Previews: Great forum for innovative early-stage content technology businesses
SIIA Previews: Great forum for innovative early-stage content technology businesses
November 27th, 2006|1 min read
The Buyer Persona Blog
New Rules of Marketing and PR | Buyer Persona | Public Relations | Marketing | Advertising
The Buyer Persona Blog
November 25th, 2006|1 min read
Corporate Wikis as thought leadership
Social Media | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Corporate Wikis as thought leadership
November 21st, 2006|1 min read
The New Rules of Marketing and PR: Live in Boston
Social Media | Viral Marketing | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging
The New Rules of Marketing and PR: Live in Boston
November 20th, 2006|0 min read
Brevity and blogging
copywriting | Best Practices | Corporate blogging
Brevity and blogging
November 17th, 2006|0 min read
Eight Quick Tips to create thoughtful Web content to reach buyers directly
Viral Marketing | white papers | New Rules of Marketing and PR | ebooks | Public Relations | Marketing | Advertising | Business to Business
Eight Quick Tips to create thoughtful Web content to reach buyers directly
November 14th, 2006|1 min read
Book Review: Second Life: The Official Guide (or more accurately, the "official travel guide")
Book Review: Second Life: The Official Guide (or more accurately, the "official travel guide")
November 12th, 2006|3 min read
Book Review: Marketing Champions
Book Review: Marketing Champions
November 12th, 2006|2 min read
Book Review: Robert C. Parker's Design to Sell
Book Review: Robert C. Parker's Design to Sell
November 12th, 2006|1 min read