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Learning Center / The Latest from David Meerman Scott

The Latest from David Meerman Scott
Page 78

Viral Marketing | New Rules of Marketing and PR | Public Relations | Marketing | Advertising | Corporate blogging

Develop your online personality: Fun & playful (like Elmer Fudd)? Or solid and conservative (like Tiger Woods)?

October 30th, 2006|1 min read

Public Relations | Case Studies | Marketing | Non Profits

Web marketing and The New York Public Library

October 27th, 2006|1 min read

Viral Marketing | Search Engine Marketing | New Rules of Marketing and PR | Public Relations | Marketing | Advertising

Gatorade and martinis: What do you want your buyers to believe about your company?

October 25th, 2006|2 min read

New Rules of Marketing and PR | Public Relations | Marketing | Non Profits | Advertising

Does your company sell great products? Well, get over it. Marketing is not about your products

October 24th, 2006|2 min read

Viral Marketing | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Advertising

Viral Marketing with Jerry Garcia's toilet

October 21st, 2006|3 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Corporate blogging

Blogs outside of North America: Great marketing that brings the world together

October 20th, 2006|2 min read

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Hey Kids! It's The Web 2.0 Bullshit Generator (TM)

October 17th, 2006|0 min read

Viral Marketing | Press Release Content | Public Relations | Marketing

My Guerrilla Marketing Association Expert Interview – You are invited

October 16th, 2006|0 min read

Press Release Content | Public Relations | writing | Research and Analysis

Gobbledygook in UK news releases

October 13th, 2006|0 min read

Search Engine Marketing | Worst Practices | Press Release Content | New Rules of Marketing and PR | Public Relations | writing | copywriting | Marketing | Research and Analysis | Advertising | Business to Business

The Gobbledygook Manifesto -- Cutting Edge! Mission Critical! An analysis of gobbledygook in over 388,000 press releases sent in 2006

October 12th, 2006|5 min read

Viral Marketing | New Rules of Marketing and PR | ebooks | Public Relations | Corporate blogging

Jonathan Kranz in MarketingProfs DailyFix on the real way to attract a publisher's attention

October 12th, 2006|1 min read

Viral Marketing | Long Tail | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Advertising | Corporate blogging

Your best customers participate in online forums—so should you—a case study

October 11th, 2006|4 min read

Worst Practices | New Rules of Marketing and PR | Public Relations | Marketing | Corporate blogging

Ignore message boards and chat rooms at your own peril - a case example: Sony BMG

October 7th, 2006|4 min read

New Rules of Marketing and PR | ebooks | Public Relations | Marketing | Non Profits

Terrific new ebook - Colin Delany's Online Politics 101: The Tools and Tactics of Online Advocacy

October 6th, 2006|1 min read

New Rules of Marketing and PR | Public Relations | Case Studies | Marketing | Best Practices

Microsoft fixes the bugs in its marketing

October 5th, 2006|2 min read

Viral Marketing | Long Tail | Case Studies | Marketing | Advertising | Business to Business

Elevator ads? Here is some great data from a company that took the ride

October 4th, 2006|1 min read

Search Engine Marketing | Press Release Content | New Rules of Marketing and PR | Public Relations | Marketing | Non Profits

Press release distribution business consolidation should benefit marketers

October 3rd, 2006|3 min read

white papers | Marketing

Writing White Papers: Michael Stelzner shows how to capture readers and keep them engaged

October 2nd, 2006|1 min read