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Marketing Speaker

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David Meerman Scott

No one knows more about using the new Real-Time tools and strategies to spread ideas, influence minds and build business than David Meerman Scott. He's a marketing strategist, speaker, advisor to emerging companies, and author of ten books including three international bestsellers.

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Gamification can be a great way to encourage loyal customers to share on social networks. It is an especially valuable form of marketing in the travel business.

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To the class of 2013: Congratulations on your graduation!

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This week I delivered a full-day Digital Marketing Masterclass for 250 people in Cairo organized by my friends at Digital Marketing Arts.

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Adagio Teas is a fantastic example of a company integrating social networking into all aspects of their business.

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For the past several days, I have been in Sofia, Bulgaria where I delivered a full day New Marketing Masterclass.

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In July 1969 the world came together to watch a grainy black and white image on television of Neil Armstrong and Buzz Aldrin taking mankind's first steps on the moon. But those who watched the Apollo 11 mission were confined to their living rooms.

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While I was in Kolkata (Calcutta), India last week delivering a social media masterclass at the Confederation of Indian Industry Brand Conclave, several people told me about the remarkable use of Facebook by the Kolkata Traffic Police. Amazingly, as I write this, more than 2...

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