I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Various media reports suggest Twitter is considering expanding it’s 140-character limit to possibly be as long as 10,000 characters. Twitter CEO Jack Dorsey responded by talking about the history of the 140-character limitation (it fit into an SMS message) and how people eng...
2016 is here. Is it your time for a new beginning? Are you ready for a fresh start?
There’s no question that Donald Trump has a better command of real-time media than any other candidate for President. And that is a big reason that his poll numbers are high. Trump uses Twitter more often than other candidates and he is faster to respond to what’s in the new...
That device in your pocket? What was science fiction just a few years ago is science fact today!
Early this month I visited the North Shore of Oahu, Hawaii to do some surfing (on smaller waves) and watch the pros (on the bigger waves). I had time to think about how content driven the business of surfing is.
Every day people email me things they want me to share on my social networks. I get that. I’m on a bunch of lists as an “influencer” or as a journalist and it is very easy to find my contact details. Just don't tell me to share!
I’m a Miley Cyrus fan. That may seem strange to those who only know of Cyrus’ antics as reported by the media outlets that report sleaze in a quest for clicks and eyeballs. But if you really dig into what she’s doing like I have, you find an artist at the top of her game.
Today, my Master Newsjacking! course is live. The content of the course includes 8 lessons with a total of more than 40 videos and 8 downloadable infographics.
Marketing and Sales Strategist, entrepreneur, advisor to emerging companies, and bestselling author of 10 books including "The New Rules of Marketing & PR".
