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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Search Engine Marketing | Mobile applications | Brand Journalism | Best Practices
How to make your site mobile friendly
September 24th, 2012|2 min read
Twitter | Personal branding | Marketing | Best Practices
Twitter launches header photos. Time to add yours.
September 21st, 2012|1 min read
Case Studies | Real-Time Marketing & PR
Real-time Uber app is pure awesomeness
September 19th, 2012|2 min read
Rock Band Web Sites | New Rules of Marketing and PR | Case Studies | Crowdsource | Brand Journalism
Entrenched music business hates free content (again) & blasts Amanda Palmer
September 13th, 2012|2 min read
Thought Leadership | New Rules of Marketing and PR | Case Studies | Marketing | Brand Journalism | Best Practices
How to create awesome web content and achieve top search engine rankings
September 4th, 2012|2 min read
Public Relations | Case Studies | Real-Time Marketing & PR | Newsjacking | Best Practices
Newsjacking a naked Prince Harry
August 27th, 2012|2 min read
Real-Time Marketing & PR | Best Practices
The real time business mindset
August 22nd, 2012|2 min read
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New Rules of Marketing and PR | Public Relations | Marketing | Best Practices
5 ideas for marketing and communications professors success in the classroom
August 14th, 2012|2 min read
Worst Practices | Case Studies | Advertising
Porter Airlines email marketing trains customers to wait for a sale fare
August 9th, 2012|1 min read
Book Reviews | Public Relations | Case Studies | Real-Time Marketing & PR | Media Relations | Newsjacking
Confessions of a Media Manipulator
August 7th, 2012|2 min read
Case Studies | Real-Time Marketing & PR | Advertising | Best Practices
Awesome near real-time AT&T television commercial breaks through Olympics ad clutter
August 3rd, 2012|2 min read
Twitter | Crowdsource | US Presidential Campaign Marketing & PR
Twitter Political Index
August 2nd, 2012|1 min read
Marketing Lessons from the Grateful Dead | Music | Marketing | Best Practices
In our digital world analog communications breaks through the clutter
July 30th, 2012|2 min read
Marketing | Best Practices | Business to Business
The secret to awesomely successful B2B marketing
July 26th, 2012|0 min read
Case Studies | Marketing | Best Practices
Your employees as a terrific marketing asset
July 24th, 2012|1 min read
Crowdsource | Research and Analysis | Best Practices
How to use Wikipedia for marketing and PR
July 18th, 2012|2 min read
New Rules of Marketing and PR | Research and Analysis | Brand Journalism | Best Practices
Look at how far Marketing & PR has come and consider where we are going
July 16th, 2012|1 min read
Thought Leadership | Buyer Persona | Public Relations | Case Studies | Personal branding | Marketing | US Presidential Campaign Marketing & PR | Research and Analysis | Best Practices
Obama says his biggest mistake as president has been communication
July 13th, 2012|1 min read