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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.
Search Engine Marketing | Case Studies | Brand Journalism | Best Practices | Business to Business | Corporate blogging
Colin Warwick shows how a B2B company makes the first page on Google
August 19th, 2009|2 min read
Worst Practices | Corporate blogging
If you blog, make it easy for people to comment
August 17th, 2009|1 min read
Worst Practices | Case Studies | Marketing | Research and Analysis
Sleazy opt-in email tactics from otherwise reputable organizations
August 11th, 2009|2 min read
Rock Band Web Sites | Social Media
Lollapalooza with an iPhone
August 10th, 2009|2 min read
Social Media | Twitter | Case Studies | Brand Journalism | Best Practices
Putnam Investments breaks ground on blogs, Twitter, and social media
August 6th, 2009|3 min read
Social Media | Worst Practices | Case Studies | Advertising | Brand Journalism
Rethinking ad agency digital masturbation
August 3rd, 2009|2 min read
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Thought Leadership | Case Studies | Research and Analysis | Best Practices | Corporate blogging
Marketing with fascinating data: IntraLinks Deal Flow Indicator
July 30th, 2009|1 min read
Rock Band Web Sites | Social Media | Twitter | Case Studies | Personal branding | Best Practices
How Amanda Palmer made $11,000 on Twitter in two hours
July 29th, 2009|3 min read
New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Do the new rules of marketing & PR work worldwide?
July 27th, 2009|1 min read
Social Media | ebooks | Case Studies | Books
Amazon apologizes for Orwell Kindle mishap but was it too late?
July 24th, 2009|2 min read
Marketing | Research and Analysis | Best Practices
We choose to go to the moon: What marketers can learn from Apollo
July 16th, 2009|2 min read
Social Media | Public Relations | Marketing | Advertising
Ad agency vs. PR agency turf wars! Pass the beer and peanuts!
July 14th, 2009|3 min read
Social Media | Twitter | Case Studies | Brand Journalism | Corporate blogging
New GM emerges in mainstream media and social media alike
July 10th, 2009|1 min read