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David Meerman Scott
David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.
Why "do you use social media?" is the wrong question for marketers to ask
Social Media | Search Engine Marketing | Public Relations | Marketing | Research and Analysis | Corporate blogging
Why "do you use social media?" is the wrong question for marketers to ask
July 26th, 2008|1 min read
How well do you know your buyer personas?
New Rules of Marketing and PR | Buyer Persona | Case Studies | Best Practices | Business to Business
How well do you know your buyer personas?
July 22nd, 2008|3 min read
Business-to-business ebooks: Spreading your ideas for free
Thought Leadership | Viral Marketing | ebooks | Brand Journalism | Business to Business
Business-to-business ebooks: Spreading your ideas for free
July 18th, 2008|2 min read
A viral marketing story suitable for bedtime
Viral Marketing | ebooks | YouTube | Corporate blogging
A viral marketing story suitable for bedtime
July 11th, 2008|0 min read
Gobbledygook banned by English and Welsh local authorities
Public Relations | writing | copywriting | Best Practices
Gobbledygook banned by English and Welsh local authorities
June 30th, 2008|1 min read
Facebook and YouTube blocked by paranoid corporations at their own peril
Social Media | Worst Practices | New Rules of Marketing and PR | Facebook | Research and Analysis | YouTube | Corporate blogging
Facebook and YouTube blocked by paranoid corporations at their own peril
June 19th, 2008|3 min read
Do you sell camels?
Social Media | Thought Leadership | New Rules of Marketing and PR | Marketing | YouTube
Do you sell camels?
June 16th, 2008|1 min read
Search Engine Optimizing a crap-filled site just makes it a little less crappy
Search Engine Marketing | Worst Practices | copywriting | Corporate blogging
Search Engine Optimizing a crap-filled site just makes it a little less crappy
June 15th, 2008|1 min read
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Cisco debuts "Disconnected" Life of Don DeLay Web sitcom
Viral Marketing | YouTube | Brand Journalism
Cisco debuts "Disconnected" Life of Don DeLay Web sitcom
June 12th, 2008|1 min read
Multi-platinum recording artist Meredith Brooks says: Find your authentic voice, become vulnerable, and then put yourself out there
Rock Band Web Sites | Social Media | New Rules of Marketing and PR | Public Relations | Case Studies | Marketing
Multi-platinum recording artist Meredith Brooks says: Find your authentic voice, become vulnerable, and then put yourself out there
June 4th, 2008|1 min read
Tuned In - my newest book - in stores early July
Tuned In - my newest book - in stores early July
June 2nd, 2008|2 min read
Grade your press release (for free!)
Thought Leadership | Viral Marketing | Press Release Content | Buyer Persona | Public Relations
Grade your press release (for free!)
May 29th, 2008|1 min read
The future of PR: Should your CEO blog?
Public Relations | Brand Journalism | Corporate blogging
The future of PR: Should your CEO blog?
May 26th, 2008|1 min read
New Rules of Marketing & PR and the global market
New Rules of Marketing and PR | Public Relations | writing | Marketing | Corporate blogging
New Rules of Marketing & PR and the global market
May 21st, 2008|1 min read
Does Harvard Business School know what a blog is?
Worst Practices | Public Relations | Brand Journalism | Corporate blogging
Does Harvard Business School know what a blog is?
May 16th, 2008|2 min read
The dumbest Public Relations person in the world?
Worst Practices | Press Release Content | Public Relations | Media Relations
The dumbest Public Relations person in the world?
May 14th, 2008|2 min read
The laws of simplicity
Thought Leadership | Marketing
The laws of simplicity
May 11th, 2008|1 min read
Top ten PR tips for small businesses
Public Relations | Media Relations | Best Practices
Top ten PR tips for small businesses
May 4th, 2008|1 min read
World Wide Rave! vs. Unscrupulous and Illegal Viral Marketing Techniques
Viral Marketing | Worst Practices | World Wide Rave | Advertising
World Wide Rave! vs. Unscrupulous and Illegal Viral Marketing Techniques
April 28th, 2008|3 min read
The Milken Institute Global Conference: My brain's gonna hurt
The Milken Institute Global Conference: My brain's gonna hurt
April 27th, 2008|1 min read