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David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to clever entrepreneurs who are building emerging companies, and the international bestselling author of a dozen books published in 30 languages. David’s high-energy keynote presentations, masterclasses, and virtual events educate, energize, and inspire.

Vocus acquires PRWeb -- direct to consumer news release pioneer teams up with media communications leader

Press Release Content | New Rules of Marketing and PR | Public Relations

Vocus acquires PRWeb -- direct to consumer news release pioneer teams up with media communications leader

August 8th, 2006|1 min read

Netflix and RSS feeds: Long Tail Marketing at work

Long Tail | New Rules of Marketing and PR

Netflix and RSS feeds: Long Tail Marketing at work

July 30th, 2006|0 min read

User Interface Designers: Don't change things just because you think it is cool

Worst Practices | Case Studies | Corporate blogging

User Interface Designers: Don't change things just because you think it is cool

July 26th, 2006|1 min read

If you're driving people to your site, put your best face on

Search Engine Marketing | Best Practices

If you're driving people to your site, put your best face on

July 20th, 2006|1 min read

PRNewswire to auction off-peak press releases with SEO via eBay

Viral Marketing | Press Release Content | Public Relations | Case Studies

PRNewswire to auction off-peak press releases with SEO via eBay

July 14th, 2006|0 min read

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Sales leads are too important for just salespeople

Worst Practices | Best Practices | Business to Business

Sales leads are too important for just salespeople

July 10th, 2006|1 min read

If it's important enough to write a press release about, tell your clients and prospects too!

Press Release Content | Public Relations | Best Practices | Business to Business

If it's important enough to write a press release about, tell your clients and prospects too!

June 28th, 2006|1 min read

The importance of buyer personas in web marketing

Best Practices | Business to Business

The importance of buyer personas in web marketing

June 24th, 2006|1 min read

Lead generation for the complex sale

Research and Analysis | Business to Business

Lead generation for the complex sale

June 21st, 2006|1 min read

Wrapping up discussion of direct to consumer news releases on IAOC blog

Press Release Content | Public Relations

Wrapping up discussion of direct to consumer news releases on IAOC blog

June 16th, 2006|0 min read

Are Direct-to-Consumer News Releases morphing into News Programs?

Viral Marketing | Press Release Content | Public Relations

Are Direct-to-Consumer News Releases morphing into News Programs?

June 14th, 2006|1 min read

Direct-to-Consumer News Releases: Do they suck?

Press Release Content | Public Relations

Direct-to-Consumer News Releases: Do they suck?

June 12th, 2006|1 min read

The more things change…

The more things change…

June 7th, 2006|1 min read

Even hotel chains can market well online

Case Studies | Best Practices

Even hotel chains can market well online

June 5th, 2006|1 min read