I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.
Twelve years ago, I left the corporate world to go independent and live by my wits. And ten years ago I started writing my blog.
On Wednesday I fly on American Airlines from Boston to San Francisco. I’m going to order my usual: club soda, no ice, with a lime wedge. It's my thing. A little pleasure while in the air.
Rick Friesen sent me awesomeness This Is a Generic Brand Video.
Recently, I wrote a post about Dr. Kate Burke, an emergency physician who uses video in her practice, shooting clips for patients at the end of an emergency room visit explaining the treatment and what to do upon getting home.
In 2002 I left a nice, safe corporate career to find my art, to discover my true self, and to live life as a freak.
Today buyers are in charge. The idea of mystery in the sales process is over.
Several weeks ago, I wrote a blog post titled Terrible healthcare customer service. It was a rant based on my experience as a patient and as a family member of patients where I argued that the healthcare industry has the absolute worst customer service there is. That’s the b...
Mitch Jackson is a senior partner in the California law firm Jackson & Wilson with the fantastic pointer URL MyLawyerRocks.com.