A Visual Representation of The New Rules of Selling

I write about strategies to turn fans into customers and customers into fans. I also share ways to use real-time strategies to spread ideas, influence minds, and build business.

Thought Leadership  |  Public Speaking  |  New Rules of Sales & Service  |  Brand Journalism  |  Best Practices  |  Business to Business

At my presentation at HubSpot’s Inbound conference this September, I delivered a talk titled The New Rules of Selling.

Fortunately, HubSpot had Kelly Kingman sit in on the presentation to create a wonderful graphic recording of my talk.

@KellyKingman draws freehand, typically on a large paper or a flipchart and the resulting visual helps to increase understanding, engagement, and retention among audience members. This kind of graphic makes it easy to grasp complex information.

Graphic recordings of presentations are also terrific fodder for social sharing

KingmanInk_INBOUND14_DMSKelly has created a graphic recording of several other of my talks and I’m always amazed at how she can listen to what I’m saying synthesize it instantly and capture the main ideas in a visual way.

Distilling a one-hour presentation down to one page

Like a simultaneous interpreter, Kelly needs to do several things at once – listen to what I’m saying at that moment while remembering and drawing what I said previously.

I’ve worked with Kelly at several other events, and I always like to capture her work so I can learn how my ideas come across. It’s a learning experience for me too as I see what parts of my talk made it into the graphic. 

Here is a version of the slides I used at this talk The New Rules of Selling [SlideShare]. 

Here’s a link to a high resolution version of Kelly’s graphic recording of The New Rules of Selling.

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