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Not your father’s press release – podcast

March 22nd, 2006

0 min read

By David Meerman Scott

I participated in a half hour discussion about how smart marketers are using press releases to reach buyers directly. The discussion is available as a podcast. The other two participants are David McInnis, CEO of PRWeb and Brian Clark of Copyblogger. It was a fun chat and I wish we had more time together.
Prweb_podcast

Here is a link to the audio in MP3 format. For other formats, please visit the PRWeb Online Public Relations Podcast section and look for the McInnis cast from March 21.

David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.