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Do people love your products?

April 15th, 2009

0 min read

By David Meerman Scott

At South-by-Southwest a few weeks ago I hung out for a while in the blogger lounge.

I noticed that quite a few people who own Apple notebooks have personalized them with stickers like Francine, Jason, and Gary. I've got a bunch of stickers on mine too.

And I also noticed that of the few people using PCs, none had not personalized them.

Interesting, don’t you think?

Do people love your products so much that they personalize them?

David Meerman Scott

David Meerman Scott is a business growth strategist, advisor to emerging companies, and international bestselling author of a dozen books including Fanocracy and The New Rules of Marketing & PR. His books are published in 30 languages from Arabic to Vietnamese and have sold nearly a million copies.

Topics:

Research and Analysis

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