I wrote the forward to the first edition of Inbound Marketing, which published back in 2009. The first edition proved extremely popular with marketers and business owners around the world.
But like all books on reaching people on the Web, it needed an overhaul. Inbound Marketing 2.0 is a comprehensive guide to increasing online visibility and engagement.
I sat down with Brian to discuss what’s changed in the world of Inbound Marketing (and what's stayed the same). Brian also shares ideas for how all businesses can get found on the web and grow more quickly.