"Creativity is a skill, not a talent," says Seth Godin in his new book The Practice. "It can be learned. If we trust ourselves, we can do more than we ever imagined." I spoke with Seth to learn more about the book and about shipping your art.
I’ve read every Seth Godin book upon launch since Permission Marketing more than twenty years ago. He has an uncanny ability to publish ideas that have helped me along my own journey, and The Practice is no different.
In our discussion, we talk about how people find their passion and their artistic voice, why it isn't important to have a credential to succeed (and a little about the Grateful Dead too).
The Practice will help you get unstuck and find the courage to make and share creative work. Seth says writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human.
Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.