Case Studies | Brand Journalism My friend Dan Dan Schawbel, a Personal Branding Expert who happens to work at EMC points us to this terrific ebook called 100 Job Search Tips From Fortune 500 Recruiters. Download the free ebook here. It's free with no registration required. Please pass this on to your friends and colleagues who are looking for a job. While you are at it, send them a link to this post too Downsized? Fired? Here are the new rules of finding a job. I wrote this a while ago, but it is one of my most popular posts ever. 100 Job Search Tips From Fortune 500 Recruiters This is the first ebook by Fortune 500 recruiters that gives job seekers an inside look at what it takes to get a job. Inside you’ll find a forward by Jack Mollen, Executive Vice President of Human Resources at EMC; en pages of recruiter tips, with each page profiling a different recruiter; and recommended resources. This is valuable stuff. In this tough economy, it is certainly needed. And I love that the people at EMC took the time to write and publish this for free. What a terrific example of brand journalism. Please share. Link here.