A web strategy or online/digital marketing strategy is an essential asset for any organization. Use this free tool to guide your web and digital marketing activity and also as an example of your integrated online campaign briefs.
David Meerman Scott worked with Bluewire Media to create this tool to help people implement strategies for reaching buyers directly.
In this template, you will find:
- A basic online action plan for sales and marketing
- Designated sections to define your buyers, and outline the digital marketing tactics to communicate online
- A scorecard section to tally your results
Subscribe to The David Meerman Scott Blog to your free copy today!