The New Rules of Marketing and PR the #1 bestseller!
SECOND EDITION
How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

". . . excellent look at the basics of new-millennial marketing . . ."

 -- Publishers Weekly (starred review)

"For practical P.R. in the age of Twitter, see... The New Rules of Marketing and PR.

 -- The New York Times

Six months on the BusinessWeek bestseller list, published in 24 languages from Bulgarian to Vietnamese

learn more

buy now!

Marketing Lessons from the Grateful Dead
What Every Business Can Learn from the Most Iconic Band in History
The Grateful Dead - rock legends, marketing pioneers
(written with Brian Halligan)

"Like all the best teachers, this book inspires you to do your own thinking in your own way and I found it enlightening and liberating."

 - Financial Times

"a welcome change from the standard business books... Scott and Halligan provide examples of modern-day companies that are illustrating the lessons."

 - Entrepreneur

"the book, like the band, defies expectations and proves to be accessible, entertaining and thought-provoking. Not bad for a bunch of dirty hippies."

 - Risk Management Magazine

learn more

buy now!

Real-Time Marketing & PR
How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now

"With his acute ear for the cash register and his journalist's sense of urgency, no one understands the value of time better than David Meerman Scott. He teaches marketers and C-level execs how to use time and urgency to gain huge competitive advantage. Read Real-Time Marketing and PR. Make money while your competitors sleep."
- Brian Fetherstonhaugh, Chairman & CEO, OgilvyOne Worldwide

"If you are not hooked (hook, line and sinker) within 10 minutes of starting David Meerman Scott’s wonderful new book; well, I fear for you. Beautifully written, cases that reach out from the page and grab you and shake you—and practical advice that anyone, anywhere can use in a flash to make hay. I simply loved this book, and doubled my knowledge along the way."
- Tom Peters, author of The Little Big Things

learn more

buy now!

World Wide Rave new!
Creating triggers that get millions of people to spread your ideas and share your stories

A World Wide Rave is when people around the world are talking about you, your company, and your products-whether you're located in San Francisco, Dubai, or Reykjavík. It's when global communities eagerly link to your stuff on the Web. It's when online buzz drives buyers to your virtual doorstep. And it's when tons of fans visit your Web site and your blog because they genuinely want to be there.

learn more

buy now!